Web design in Wellington that works, not just looks good
We design and build custom websites for Wellington businesses, engineered for speed, search and conversions rather than assembled from a template. Lucid Media is an Auckland web design agency working with businesses across Wellington, the Hutt Valley and Porirua, with 100+ projects shipped since 2018.
Trusted by businesses across New Zealand since 2018
What a Wellington website is up against
Wellington is the seat of central and local government and the public sector, wrapped around a dense market of legal and professional services, consulting, and one of the strongest per-capita technology scenes in the country, from SaaS and startups to game studios, film and post-production. Add the hospitality trade around Lambton Quay, Cuba Street and Te Aro, and you have an audience that works close to good design and software all day.
That matters for one practical reason. This market judges a web design agency by the quality and speed of its own work, and it judges your business the same way. A dated or slow site quietly costs you credibility before a buyer reads a single line, and the comparison happens against firms across the CBD, the Hutt Valley and Porirua who are already investing in their own.
The cost is quiet but real. When your site looks behind, reads poorly or loads slowly, the enquiry goes to whichever competitor loaded faster and made the next step clearer. A site built properly turns that same search into a phone call or a form fill.
Where Wellington websites lose work
It looks dated to a design-literate audience
Wellington works around design and software every day. An old site reads as a tell, hinting your work might be behind too, before anyone gets to your offer.
It gets visits but no enquiries
People land, scan, and leave without calling or filling in the form. That is real demand walking out the door to whoever made the next step obvious.
It loads too slowly
Most of your visitors are on a phone, often mid-commute or between meetings. A slow page loses them before it gets the chance to make its case.
You have hit the ceiling of a builder
A drag-and-drop template gets you online, then caps how fast, how findable and how convincing the site can be. You end up paying twice to do it properly.
What you get with a Lucid website
Everything a Wellington business needs in a website that brings in work, not just compliments.
Custom design, no templates
We start from a blank page and build around your brand and how your customers actually buy, so you do not look like every other firm in your category.
Built to convert
Every page carries one job and a clear next step, whether that is a call, a quote request or a sale. Design choices map back to enquiries, not decoration.
Genuinely fast
We tune every build for Core Web Vitals, the metrics Google uses to judge experience. In a market that notices polish, speed is part of the first impression.
SEO handled during the build
Search structure, titles and schema go in as we build, not bolted on afterwards. The site is ready to be found the day it launches.
Mobile-first
We start with the phone and scale up, because Google indexes mobile first and most of your Wellington customers are browsing on a small screen.
A CMS you can run
You get a content system you can update yourself, so changing a price, adding a service or posting an update does not need a developer on standby.
Not sure what your site needs?
Book a free discovery call. We will review your current site, show you what is holding it back, and walk you through what a rebuild would actually change.
Book a free discovery callThe proof is in the work, not the pitch
A design-literate market wants to see the work before it believes the claim. These are real results for real New Zealand businesses, with every metric tied to the client that earned it. None are Wellington clients, and we will not pretend otherwise.
Golden Bay Mech Tech
Ranked #1 on Google for mobile auto repair in Golden Bay
J Tip It
150% more organic traffic for an Auckland property clearing and earthworks crew
GetATaxi
+643% organic traffic with new website + SEO
360 Property Management
Ranking #1 for "property management Auckland"
Indus Legal
A Botany law firm site built around six practice areas and local search
View Case StudyWant results like these for your business?
Book Free Strategy CallWe design for the legal and professional-services world
Legal, government and consulting work fills the capital, so the honest question is whether we can build a credible site for that world. We can. We built the website for Indus Legal, a full-service firm of barristers and solicitors, structured around six practice areas: commercial and business law, property, immigration, wills and trusts, family law, and traffic offences, with the named lawyer who handles each matter front and centre.
Indus Legal is an East Auckland firm, not a Wellington client, and we will be straight about that. We do not yet have a Wellington-based client in our portfolio, so we are not going to dress one up. What Indus Legal shows is the thing that matters: we design serious, search-ready sites for the legal and professional-services firms that make up so much of Wellington's economy.
The build was structured around how professional-services clients actually search, looking for one specific need rather than a general firm, with practice-area hubs as the main entry points and dedicated suburb pages underneath. That is the same approach we would bring to a Wellington practice.
How we built it
Practice-area hubs as entry points
Six areas, each with its own detailed pages, named lawyers and relevant questions answered.
Structured for local search
LegalService and LocalBusiness schema across every relevant page, with dedicated suburb pages.
Built on Astro for speed
A fast, clean build that loads quickly and reads clearly on any device.
The right lawyer, found fast
Navigation organised so visitors reach the right practice area and the right person quickly.
Who we build for in Wellington
Our experience maps onto the sectors that drive the capital. Each line below is a verifiable result for a named New Zealand client, shown as proof of capability, not as a Wellington client.
Legal and professional services
We built the site for Indus Legal, an East Auckland law firm, structured around six practice areas and the lawyer who handles each. It is sector proof that we design credible sites for the professional-services world that fills the capital.
See the Indus Legal websiteFinance and advisory
For Sunshine Mortgages, an Auckland mortgage advisory, we built a bilingual site with four loan calculators and a five-step form that pre-qualifies enquiries before they reach the broker.
See the Sunshine Mortgages buildProperty and rentals
360 Property Management reached #1 on Google for "property management Auckland" on a rebuild that scores 97 on PageSpeed and loads in 1.2 seconds, the kind of work that wins in saturated categories.
See the 360 Property Management resultsTransport and logistics
For GetATaxi, a New Zealand transport company, organic traffic grew 643% from a cold start, with top 10 rankings on airport-transfer terms, the kind of demand a capital and its airport corridor generate.
See the GetATaxi resultsHow a project runs, start to launch
Our Lucid Launch System keeps you in the loop the whole way. You sign off the design before we build, and we test everything before it goes live. We have a process for this.
Discovery
We learn your business, your customers and what a win actually looks like. That understanding shapes every decision that follows.
Strategy and wireframes
We map how visitors move through the site and what we want them to do on each page, before any visual design starts.
Design
You see full mockups and give feedback until the look feels right for your brand. Nothing gets built until you sign them off.
Development
We build the approved design as fast, clean, search-ready code, with the content system set up so you can run it yourself.
Review and QA
We test across devices and browsers, check page speed and Core Web Vitals, and fix anything that is not right before launch.
Launch and support
We handle the technical side of going live, then stay on to help with updates, changes and anything that comes up afterwards.
Why work with Lucid over a big agency, a freelancer or a builder
Traditional agencies make a site look good. We make it work. A polished site with no strategy behind it is expensive art, and a design-literate Wellington buyer can tell the difference between a site that looks busy and one that brings in enquiries.
You can build it yourself on a drag-and-drop builder, and plenty do. But ranking and converting takes SEO and conversion skill most owners do not have the time to learn, and the ceiling on a template arrives sooner than you would like.
And unlike a big agency, senior people do the work here. No account-manager relay, no junior learning on your invoice, no long wait on a one-line change. Our sites are built by an engineer with a Computer Science background, hands-on, which is why speed and clean code are a baseline rather than an upsell.
What stays true the whole way
Tied to enquiries
Every design decision maps back to leads and sales, not to vanity metrics.
Tracked, not guessed
We report on what the site actually does once it is live, in plain numbers.
Built by an engineer
Clean, fast code from someone who writes it, not a theme bolted together.
The right platform for your business
There is no single best platform, only the right one for what you need. We build on WordPress, which powers around 42% of the web according to W3Techs and suits most Wellington businesses, on Shopify and WooCommerce for online stores, and on modern frameworks like Astro when speed is the priority.
We built J Tip It and GetATaxi on Astro, and both run fast. J Tip It scores a perfect 100 on Google PageSpeed and lifted organic traffic 150% after the rebuild. In a market that notices how an agency's own work performs, that kind of result does some of the selling for us.
If you already run on a platform you are happy with, we can work with that too. The decision should serve your business for years, so we make it with you rather than for you.
How we choose
WordPress for content-led sites
When you want to publish and update pages yourself without touching code.
Shopify or WooCommerce for stores
When you are selling products and need a checkout that is built for the job.
Astro when speed wins the job
When raw performance and search rankings are the priority, as with J Tip It and GetATaxi.
What web design costs in Wellington
The honest answer is that it depends on scope. The cost of a website comes down to how many pages it needs, what it has to do, and how much of the content we create for you. A focused brochure site and a large site with ecommerce or bookings are very different jobs.
That is why we do not publish a rate card. After a free discovery call we scope the work and give you a clear, itemised quote, so the investment matches the project rather than a one-size-fits-all package. No surprises, no pressure.
If you are still researching, our guide on what you should pay for web design walks through the real cost drivers in plain terms.
Our web design services
Explore the specialist parts of web design we run for Wellington businesses, from a custom build to an online store or a full redesign.
Custom Design
No templates, no compromises. We design every page around how your customers make decisions, so your website does more t...
Learn moreE-commerce
An online store has one job: make buying easy. We design e-commerce experiences that present your products properly, rem...
Learn moreWordPress
A WordPress site should give you control, not anxiety. We design custom WordPress websites that look sharp, load fast, a...
Learn moreResponsive
Google ranks your site on its mobile version, and a large share of your visitors arrive on a phone. We design responsive...
Learn moreUI/UX
The best interfaces are invisible. We design digital products people use without thinking, where every screen makes the...
Learn moreRedesign
Your website should be your best salesperson. Most aren't. We redesign websites to load fast, keep the rankings you've e...
Learn moreWhat our clients say
Real results from real businesses. See why clients trust us with their digital growth.
"Jason took the time to understand our vision and business needs, translating them into a stunning, user-friendly website. Communication throughout the project was seamless. We highly recommend Lucid Media to anyone looking for top-notch web design services. Their talent, dedication, and customer-focused approach make them a standout in the field."
"We've been working with Jason from Lucid Media and couldn't recommend him more. He's been a fast communicator, proactive, and always willing to help. Jason goes above and beyond with providing recommendations and support. The websites he's built and implemented for us have been excellent. He has captured our business perfectly and ensured that it is user friendly on both desktop/mobile. Fantastic service!"
"Jason and his team have been fantastic to work with from the initial website design and with the ongoing maintenance. They built us a really professional and well-designed site that represents our business well. It is nice to know someone reliable can manage our website and make sure it stays ranking on Google."
"We recently wanted to bring our idea for an app to life and Jason has been amazing to work with on this project. He worked quickly and efficiently, turning our ideas into reality. His expertise made the process smooth, and implemented any changes really quickly until things were working just as we needed. We're thrilled with the final product and will continue working with Jason on future projects."
"Working with Jason @ Lucid Media on our website was a great experience from start to finish. Jason brought our vision to life with creativity and professionalism. The design is clean and modern, and the functionality is exactly what we needed. Highly recommend to anyone looking for top-tier web design and development."
"Jason and team at Lucid Media were absolutely great in delivering our company's e-commerce website. It was a great experience from start to finish - and even beyond! I would especially like to highlight the clear communication, willingness to make changes and tailoring the end product to our needs, throughout the entire process. Best of luck in the future and I'm sure we will be working with Lucid Media again soon!"
"Jason has been awesome to work with over the last few months. Whenever we've had any sort of issue with our website, he is extremely prompt in resolving it. Very professional and helpful, I highly recommend."
"Jason created our JunkBoss company website from start to finish. He always responded immediately, shared great ideas, and the final site looks spectacular!! Highly recommend to anyone looking to get their website done."
"Working with Lucid Media was an excellent experience from start to finish. They took the time to thoroughly analyse our previous website, understand our product, and align with our company goals. The results were outstanding: clean, strategic, and exactly what we needed to elevate our brand presence."
"I had a call with Jason and was so impressed by how in-depth it was. He really listened, understood where I'm at, and gave me a clear action plan that I can actually use. It was practical, straightforward, and made me feel confident moving forward with my ads. I couldn't recommend working with him enough."
"Jason was a delight to work with. He turned my vision into my dream website for my business in a matter of days. His service and support is unmatched. I am truly, blown away."
"Working with Jason from Lucid Media has been an absolute game changer for my social media presence. His strategies have helped increase engagement, improve reach, and bring a more polished and professional edge to my social platforms."
"I have been working with Jason from Lucid for a year now and he is absolutely brilliant, honest and reliable. His client first approach has meant his work is always on time and to a high standard. Most of all he actually gets the results he says he will."
"I had Lucid Media do some SEO work for us and I'm super impressed with the results. Jason also took the time to educate me deeply on the topic so I didn't feel like everything was smoke and mirrors like I have had with previous agencies."
"Jason has been awesome in the work he has done for us - he is fast, very responsive and professional. Would highly recommend!"
"Jason at Lucid Media did an incredible job designing my website and optimising it for lead generation. He delivered everything quickly without compromising on quality. I'm really happy with the end result and already seeing the benefits."
Calculate your website ROI
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Try the free calculatorKeep reading
More on how we build, what it costs, and how to choose the right team.
Wellington web design questions, answered
Got questions? We have got answers. Here are some common questions about working with us.
Ask a QuestionReady for a Wellington website that brings in work?
Tell us about your business and we will show you what a custom, fast, search-ready site could do for your enquiries. Free discovery call, senior people, no pressure.
