Not sure what your business needs online?
Website? SEO? Ads? Social media? Email? Before you spend a dollar, let us figure out what you actually need. We will map out your entire digital game plan so you know exactly what to do, what to skip, and where to spend your money.
Trusted by businesses since 2018
Who is this for?
If any of these sound like you, this is the right starting point.
Starting a new business
You need a website, maybe ads, maybe social. But you do not know where to start or how much to budget.
Launching a product or service
You have something to sell and need a go-to-market plan that gets it in front of the right people.
Taking your business online
You have been running offline and want to set up your digital presence properly from the start.
Not sure what you need
You have talked to agencies but everyone is trying to sell you their thing. You want unbiased advice first.
Ready to scale but stuck
You have been doing bits and pieces online but need a proper plan to take it to the next level.
Want to spend wisely
You have a marketing budget but want to make sure every dollar goes to the right place before committing.
Think of it as a consultation for your business's digital setup
You would not build a house without a plan. Same goes for your digital presence. Before you invest in a website, ads, or anything else, you need someone who can look at your business and tell you what is actually going to move the needle.
That is what we do. We sit down, learn your business, research your market, and build you a plan that tells you exactly what to invest in, what to do first, what can wait, and what is a waste of money.
You walk away knowing exactly what your business needs digitally, how much it should cost, and in what order to do it.
We look at everything
Sound familiar?
These are the problems a clear strategy solves.
You know you need to "do something online"
Everyone says you need a website, SEO, social media, ads. But nobody tells you what you actually need for your specific business.
You have been quoted wildly different prices
One agency says $2k, another says $20k. You have no idea what is reasonable because you do not know what you need yet.
You are launching something new
New business, new product, new market. You need a go-to-market plan that does not waste your launch budget on the wrong things.
You are spending money but not sure where
You have a website, maybe some ads running, a social page. But nothing connects and you cannot tell what is actually working.
Winging it vs having a strategy
The difference between businesses that grow and businesses that stay stuck.
Winging It
- Random activities - posting, ads, updates with no clear purpose
- Wasted budget - spending on things that don't move the needle
- No measurement - can't tell what's working or what's not
- Reactive decisions - always putting out fires instead of building
The reality: Busy but not growing. Lots of effort, little to show for it.
Strategic Approach
- Clear priorities - know exactly what to focus on and what to ignore
- Budget efficiency - every dollar tied to a measurable outcome
- Clear KPIs - track progress and know when you're winning
- Proactive growth - building towards goals instead of reacting
The result: Focused effort that compounds. Every activity moves you closer to your goals.
The strategy advantage: Businesses with a documented digital strategy are 313% more likely to report success in their marketing efforts. Stop guessing - start growing.
Not sure where to start?
Book a free 30-minute strategy session. We'll review your current situation and identify your biggest opportunities.
Book Free Strategy SessionThe questions we answer for you
You will leave the engagement knowing exactly what your business needs digitally.
Do I Need a Website?
We tell you what kind of site you need (or if your current one just needs fixing), what platform to build it on, and what it should actually do for your business.
Where Should I Advertise?
Google Ads? Meta? LinkedIn? TikTok? We figure out where your customers actually hang out and which channels are worth your money.
Do I Need SEO?
We assess whether organic search is a realistic channel for your business and what it would take to rank for the terms that matter.
What About Social Media?
Which platforms are worth your time, what kind of content to post, and whether you should even bother. Honest advice, no fluff.
What Tools Do I Actually Need?
CRM, email marketing, booking systems, analytics. We cut through the noise and recommend only what you will actually use.
How Do I Launch This?
A step-by-step plan with priorities, timelines, and budget. You will know what to do first, what can wait, and what to skip entirely.
What you walk away with
Not a generic template. A custom strategy document built specifically for your Palmerston North business.
Research & Insights
- Competitor breakdown
- Who your customers are
- What is and is not working now
Your Game Plan
- Which channels to use
- What content to create
- How to split your budget
Action Roadmap
- 12-month step-by-step plan
- Quarterly priorities
- What to do first vs later
Tracking & Goals
- How to measure success
- Analytics setup guide
- Monthly check-in framework
Implementation support: Need help executing? We can run things for you, work alongside your team, or advise as you go.
How we build your strategy
A simple process that gives you clarity and a clear path forward.
Learn your business
We sit down and learn everything about your business, your goals, your customers, and what you have tried before.
Research your market
We look at your competitors, your industry, and where your customers spend their time online.
Build your plan
We put together a clear plan that tells you exactly what to do, in what order, and how much to budget.
Map out your roadmap
A 12-month action plan broken into quarterly priorities so you always know what to focus on next.
Set up tracking
We make sure you can measure what is working from day one. No guessing, just data.
Walk you through it
We go through the whole plan with you. Then you decide: do it yourself, do it with us, or let us handle it.
What our clients say
Real results from real businesses. See why clients trust us with their digital growth.
"Jason took the time to understand our vision and business needs, translating them into a stunning, user-friendly website. Communication throughout the project was seamless. We highly recommend Lucid Media to anyone looking for top-notch web design services. Their talent, dedication, and customer-focused approach make them a standout in the field."
"We've been working with Jason from Lucid Media and couldn't recommend him more. He's been a fast communicator, proactive, and always willing to help. Jason goes above and beyond with providing recommendations and support. The websites he's built and implemented for us have been excellent. He has captured our business perfectly and ensured that it is user friendly on both desktop/mobile. Fantastic service!"
"Jason and his team have been fantastic to work with from the initial website design and with the ongoing maintenance. They built us a really professional and well-designed site that represents our business well. It is nice to know someone reliable can manage our website and make sure it stays ranking on Google."
"We recently wanted to bring our idea for an app to life and Jason has been amazing to work with on this project. He worked quickly and efficiently, turning our ideas into reality. His expertise made the process smooth, and implemented any changes really quickly until things were working just as we needed. We're thrilled with the final product and will continue working with Jason on future projects."
"Working with Jason @ Lucid Media on our website was a great experience from start to finish. Jason brought our vision to life with creativity and professionalism. The design is clean and modern, and the functionality is exactly what we needed. Highly recommend to anyone looking for top-tier web design and development."
"Jason and team at Lucid Media were absolutely great in delivering our company's e-commerce website. It was a great experience from start to finish - and even beyond! I would especially like to highlight the clear communication, willingness to make changes and tailoring the end product to our needs, throughout the entire process. Best of luck in the future and I'm sure we will be working with Lucid Media again soon!"
"Jason has been awesome to work with over the last few months. Whenever we've had any sort of issue with our website, he is extremely prompt in resolving it. Very professional and helpful, I highly recommend."
"Jason created our JunkBoss company website from start to finish. He always responded immediately, shared great ideas, and the final site looks spectacular!! Highly recommend to anyone looking to get their website done."
"Working with Lucid Media was an excellent experience from start to finish. They took the time to thoroughly analyse our previous website, understand our product, and align with our company goals. The results were outstanding: clean, strategic, and exactly what we needed to elevate our brand presence."
"I had a call with Jason and was so impressed by how in-depth it was. He really listened, understood where I'm at, and gave me a clear action plan that I can actually use. It was practical, straightforward, and made me feel confident moving forward with my ads. I couldn't recommend working with him enough."
"Jason was a delight to work with. He turned my vision into my dream website for my business in a matter of days. His service and support is unmatched. I am truly, blown away."
"Working with Jason from Lucid Media has been an absolute game changer for my social media presence. His strategies have helped increase engagement, improve reach, and bring a more polished and professional edge to my social platforms."
"I have been working with Jason from Lucid for a year now and he is absolutely brilliant, honest and reliable. His client first approach has meant his work is always on time and to a high standard. Most of all he actually gets the results he says he will."
"I had Lucid Media do some SEO work for us and I'm super impressed with the results. Jason also took the time to educate me deeply on the topic so I didn't feel like everything was smoke and mirrors like I have had with previous agencies."
"Jason has been awesome in the work he has done for us - he is fast, very responsive and professional. Would highly recommend!"
"Jason at Lucid Media did an incredible job designing my website and optimising it for lead generation. He delivered everything quickly without compromising on quality. I'm really happy with the end result and already seeing the benefits."
Digital strategy FAQs for Palmerston North
Got questions? We have got answers. Here are some common questions about working with us.
Ask a QuestionReady to Know Exactly What to Do Next?
Book a free strategy session. We will map out your priorities and show you how to hit your revenue goals for your Palmerston North business.
