Google AdWords management that gets you more customers
We're a Google Ads (AdWords) management company for NZ businesses. We build and manage Search, Shopping, Display and Performance Max campaigns, track every conversion back to the keyword that earned it, and never lock you into a contract.
Sound Familiar?
These are the problems we solve every day for businesses like yours.
Wasting money on irrelevant clicks
Poor keyword targeting and missing negative keywords drain your budget on searches that were never going to convert.
No idea what is actually converting
Without proper conversion tracking you can't tell which campaigns, keywords or ads produce real enquiries, so every decision is a guess.
Rising costs with declining returns
Unoptimised campaigns get more expensive over time as quality scores slip and competitors tighten their targeting.
Set-and-forget campaigns
A campaign nobody touches does not hold steady. It slowly bleeds budget into underperforming keywords and tired ads.
What's Included
Everything you need for successful google ads management.
Campaign Strategy
Campaigns structured around high-intent searches
Keyword Research
Find the searches that convert, cut the ones that don't
Ad Copywriting
Ads written to win the click against every competitor on the page
Bid Management
Bids adjusted weekly to get more from every dollar
The ad creative styles we produce
Performance Max and Meta both live or die on creative. Benefit callouts, us-vs-them comparisons, lifestyle heroes, promo frames and more. A wall of the static ad styles and formats we can build for your campaigns.
Style and format examples from our creative library, shown for illustration.
What You Get
Lower cost per lead through smarter keyword targeting
Clear ROI tracking on every dollar spent
Higher quality scores that reduce your cost per click
Campaigns that scale profitably as your business grows
Our Approach
Google Ads management is not setting up campaigns and hoping for the best. We start with keyword research specific to the NZ market: the high-intent searches your customers actually make, and the irrelevant terms that quietly drain budget. Every campaign is structured around how people genuinely search for your products or services.
Then we manage it, every week. Bids adjusted, ad copy tested, audiences refined, negative keywords added as the data comes in. Every conversion is tracked back to the keyword and ad that generated it, so we double down on what works and cut what does not.
Search, Shopping, Display or Performance Max, the strategy follows your goals. In tight NZ markets, the difference between a hands-on account and a set-and-forget one shows up directly in your cost per lead, which is exactly why we never run the latter.
How It Works
Our simple process gets you from enquiry to results without the runaround.
Discovery Call
We learn about your business, goals, and challenges in a free 30-minute consultation.
Custom Proposal
You receive a detailed proposal with scope, timeline, and a clear investment breakdown within 48 hours.
We Get to Work
Once approved, we start immediately with regular updates and check-ins throughout.
Launch & Support
We deliver, launch, and provide ongoing support to ensure long-term success.
Why Choose Lucid Media for Google Ads?
We focus on results, not just deliverables. Every project we take on is designed to help your business grow.
As an Auckland-based agency, we understand the New Zealand market and work with businesses across the country to achieve their digital goals.
You get agency-quality work without the agency price tag or timeline. We use smart tools to work faster, so you see results sooner.
What this means for you
Expert guidance
Work with specialists who understand the nuances of google ads management.
Clear communication
No jargon, no confusion. We explain everything in plain language.
Ongoing support
We do not disappear after launch. We are here when you need us.
Proven results
Our track record speaks for itself. Real outcomes for real businesses.
Real results from real campaigns
See what we have achieved for businesses like yours, with real outcomes we can point to.
8x ROAS on Google Shopping for a Skincare & Beauty Store
A skincare and beauty retailer hit 8x ROAS in its best month on Google Shopping
12x ROAS on Performance Max for a Food & Gifting Brand
A premium food and gifting brand sustained 12x ROAS on Performance Max
Taxi Bookings at $3.42 Each with Google Ads
A taxi and airport-transfer operator booked over 5,000 rides at $3.42 each on Google Ads
Window Cleaning Leads at $12.49, Sustained 30 Months
A window cleaning business held a steady stream of leads at $12.49 each for two and a half years on Google Ads
Other Paid Ads Services
Meta Ads
Facebook and Instagram are where your customers already spend their time. We build and manage Meta campaigns that put your business in front of the right people, and track what every dollar brings back.
LinkedIn Ads
LinkedIn is where B2B decisions happen. We build LinkedIn campaigns that put your business in front of the exact job titles, companies and industries you want to win, and turn that precision into qualified leads.
Ads Strategy
Successful advertising starts before the first dollar is spent. We research your market, pick the right channels, and build the campaign structure and tracking that make your budget work from day one.
Retargeting
Most visitors leave without converting, and most never come back on their own. Retargeting keeps your business in front of the people who already showed interest, so you're there when they're ready to buy.
What our clients say
Real results from real businesses. See why clients trust us with their digital growth.
"Jason took the time to understand our vision and business needs, translating them into a stunning, user-friendly website. Communication throughout the project was seamless. We highly recommend Lucid Media to anyone looking for top-notch web design services. Their talent, dedication, and customer-focused approach make them a standout in the field."
"We've been working with Jason from Lucid Media and couldn't recommend him more. He's been a fast communicator, proactive, and always willing to help. Jason goes above and beyond with providing recommendations and support. The websites he's built and implemented for us have been excellent. He has captured our business perfectly and ensured that it is user friendly on both desktop/mobile. Fantastic service!"
"Jason and his team have been fantastic to work with from the initial website design and with the ongoing maintenance. They built us a really professional and well-designed site that represents our business well. It is nice to know someone reliable can manage our website and make sure it stays ranking on Google."
"We recently wanted to bring our idea for an app to life and Jason has been amazing to work with on this project. He worked quickly and efficiently, turning our ideas into reality. His expertise made the process smooth, and implemented any changes really quickly until things were working just as we needed. We're thrilled with the final product and will continue working with Jason on future projects."
"Working with Jason @ Lucid Media on our website was a great experience from start to finish. Jason brought our vision to life with creativity and professionalism. The design is clean and modern, and the functionality is exactly what we needed. Highly recommend to anyone looking for top-tier web design and development."
"Jason and team at Lucid Media were absolutely great in delivering our company's e-commerce website. It was a great experience from start to finish - and even beyond! I would especially like to highlight the clear communication, willingness to make changes and tailoring the end product to our needs, throughout the entire process. Best of luck in the future and I'm sure we will be working with Lucid Media again soon!"
"Jason has been awesome to work with over the last few months. Whenever we've had any sort of issue with our website, he is extremely prompt in resolving it. Very professional and helpful, I highly recommend."
"Jason created our JunkBoss company website from start to finish. He always responded immediately, shared great ideas, and the final site looks spectacular!! Highly recommend to anyone looking to get their website done."
"Working with Lucid Media was an excellent experience from start to finish. They took the time to thoroughly analyse our previous website, understand our product, and align with our company goals. The results were outstanding: clean, strategic, and exactly what we needed to elevate our brand presence."
"I had a call with Jason and was so impressed by how in-depth it was. He really listened, understood where I'm at, and gave me a clear action plan that I can actually use. It was practical, straightforward, and made me feel confident moving forward with my ads. I couldn't recommend working with him enough."
"Jason was a delight to work with. He turned my vision into my dream website for my business in a matter of days. His service and support is unmatched. I am truly, blown away."
"Working with Jason from Lucid Media has been an absolute game changer for my social media presence. His strategies have helped increase engagement, improve reach, and bring a more polished and professional edge to my social platforms."
"I have been working with Jason from Lucid for a year now and he is absolutely brilliant, honest and reliable. His client first approach has meant his work is always on time and to a high standard. Most of all he actually gets the results he says he will."
"I had Lucid Media do some SEO work for us and I'm super impressed with the results. Jason also took the time to educate me deeply on the topic so I didn't feel like everything was smoke and mirrors like I have had with previous agencies."
"Jason has been awesome in the work he has done for us - he is fast, very responsive and professional. Would highly recommend!"
"Jason at Lucid Media did an incredible job designing my website and optimising it for lead generation. He delivered everything quickly without compromising on quality. I'm really happy with the end result and already seeing the benefits."
Frequently Asked Questions
Got questions? We have got answers. Here are some common questions about working with us.
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