Reach your ideal customers on Facebook and Instagram
Facebook and Instagram are where your customers already spend their time. We build and manage Meta campaigns that put your business in front of the right people, and track what every dollar brings back.
Sound Familiar?
These are the problems we solve every day for businesses like yours.
Creative fatigue killing performance
Run the same ads too long and engagement drops, costs climb, and your audience learns to scroll straight past you.
Targeting too broad or too narrow
Too broad and you pay to reach people who will never buy. Too narrow and costs climb while reach dries up.
No clear funnel strategy
Running conversion campaigns at cold audiences burns budget. People rarely buy from a brand they met eight seconds ago.
Tracking gaps after iOS changes
Privacy updates broke tracking for many advertisers. If you can't see what's converting, you can't optimise anything.
What's Included
Everything you need for successful meta ads management (facebook & instagram).
Audience Targeting
Find the people most likely to buy, not just scroll past
Creative Development
Ads built to stop the scroll in feed, Stories and Reels
Funnel Campaigns
Move people from first look to enquiry, step by step
Retargeting
Re-engage website visitors and warm leads
The ad creative styles we produce
Performance Max and Meta both live or die on creative. Benefit callouts, us-vs-them comparisons, lifestyle heroes, promo frames and more. A wall of the static ad styles and formats we can build for your campaigns.
Style and format examples from our creative library, shown for illustration.
What You Get
Reach more of the right people at a lower cost per result
Fresh, tested creative that keeps audiences engaged
Full-funnel campaigns from awareness through to conversion
Accurate tracking with Conversions API and proper attribution
Our Approach
More than 3 million New Zealanders use Facebook each month (DataReportal, 2025), which makes Meta one of the few channels where almost any audience can be reached. But reach only pays off when campaigns are built around a real strategy. We structure every Meta account as a full funnel: awareness campaigns to introduce your brand, engagement to build trust, and conversion campaigns to drive action when people are ready.
Creative is the biggest lever on Meta. We continuously test new formats, messaging angles and visual styles to stay ahead of ad fatigue, because even the best ad wears out. Short-form video for Reels, carousels for product ranges, lead forms for service businesses: the format follows the objective, not the other way around.
Tracking gets the same attention. With the Conversions API set up alongside the pixel and events configured properly, reporting stays accurate despite privacy changes. Every optimisation decision gets made on real data, not guesswork.
How It Works
Our simple process gets you from enquiry to results without the runaround.
Discovery Call
We learn about your business, goals, and challenges in a free 30-minute consultation.
Custom Proposal
You receive a detailed proposal with scope, timeline, and a clear investment breakdown within 48 hours.
We Get to Work
Once approved, we start immediately with regular updates and check-ins throughout.
Launch & Support
We deliver, launch, and provide ongoing support to ensure long-term success.
Why Choose Lucid Media for Meta Ads?
We focus on results, not just deliverables. Every project we take on is designed to help your business grow.
As an Auckland-based agency, we understand the New Zealand market and work with businesses across the country to achieve their digital goals.
You get agency-quality work without the agency price tag or timeline. We use smart tools to work faster, so you see results sooner.
What this means for you
Expert guidance
Work with specialists who understand the nuances of meta ads management (facebook & instagram).
Clear communication
No jargon, no confusion. We explain everything in plain language.
Ongoing support
We do not disappear after launch. We are here when you need us.
Proven results
Our track record speaks for itself. Real outcomes for real businesses.
Real results from real campaigns
See what we have achieved for businesses like yours, with real outcomes we can point to.
9.7x ROAS Meta Ads Campaign
9.7x ROAS Meta Ads for The Cookie Collective
10.68× ROAS Father's Day Campaign
10.68x return on a Father's Day campaign with a lean budget
High-Volume Qualified Leads at $7.21 Each
Qualified leads at $7.21 each through targeted Facebook ads
Qualified Real Estate Leads for $39.72 Each
Qualified seller leads from Meta ads at $39.72 each
Other Paid Ads Services
Google Ads
We're a Google Ads (AdWords) management company for NZ businesses. We build and manage Search, Shopping, Display and Performance Max campaigns, track every conversion back to the keyword that earned it, and never lock you into a contract.
LinkedIn Ads
LinkedIn is where B2B decisions happen. We build LinkedIn campaigns that put your business in front of the exact job titles, companies and industries you want to win, and turn that precision into qualified leads.
Ads Strategy
Successful advertising starts before the first dollar is spent. We research your market, pick the right channels, and build the campaign structure and tracking that make your budget work from day one.
Retargeting
Most visitors leave without converting, and most never come back on their own. Retargeting keeps your business in front of the people who already showed interest, so you're there when they're ready to buy.
What our clients say
Real results from real businesses. See why clients trust us with their digital growth.
"Jason took the time to understand our vision and business needs, translating them into a stunning, user-friendly website. Communication throughout the project was seamless. We highly recommend Lucid Media to anyone looking for top-notch web design services. Their talent, dedication, and customer-focused approach make them a standout in the field."
"We've been working with Jason from Lucid Media and couldn't recommend him more. He's been a fast communicator, proactive, and always willing to help. Jason goes above and beyond with providing recommendations and support. The websites he's built and implemented for us have been excellent. He has captured our business perfectly and ensured that it is user friendly on both desktop/mobile. Fantastic service!"
"Jason and his team have been fantastic to work with from the initial website design and with the ongoing maintenance. They built us a really professional and well-designed site that represents our business well. It is nice to know someone reliable can manage our website and make sure it stays ranking on Google."
"We recently wanted to bring our idea for an app to life and Jason has been amazing to work with on this project. He worked quickly and efficiently, turning our ideas into reality. His expertise made the process smooth, and implemented any changes really quickly until things were working just as we needed. We're thrilled with the final product and will continue working with Jason on future projects."
"Working with Jason @ Lucid Media on our website was a great experience from start to finish. Jason brought our vision to life with creativity and professionalism. The design is clean and modern, and the functionality is exactly what we needed. Highly recommend to anyone looking for top-tier web design and development."
"Jason and team at Lucid Media were absolutely great in delivering our company's e-commerce website. It was a great experience from start to finish - and even beyond! I would especially like to highlight the clear communication, willingness to make changes and tailoring the end product to our needs, throughout the entire process. Best of luck in the future and I'm sure we will be working with Lucid Media again soon!"
"Jason has been awesome to work with over the last few months. Whenever we've had any sort of issue with our website, he is extremely prompt in resolving it. Very professional and helpful, I highly recommend."
"Jason created our JunkBoss company website from start to finish. He always responded immediately, shared great ideas, and the final site looks spectacular!! Highly recommend to anyone looking to get their website done."
"Working with Lucid Media was an excellent experience from start to finish. They took the time to thoroughly analyse our previous website, understand our product, and align with our company goals. The results were outstanding: clean, strategic, and exactly what we needed to elevate our brand presence."
"I had a call with Jason and was so impressed by how in-depth it was. He really listened, understood where I'm at, and gave me a clear action plan that I can actually use. It was practical, straightforward, and made me feel confident moving forward with my ads. I couldn't recommend working with him enough."
"Jason was a delight to work with. He turned my vision into my dream website for my business in a matter of days. His service and support is unmatched. I am truly, blown away."
"Working with Jason from Lucid Media has been an absolute game changer for my social media presence. His strategies have helped increase engagement, improve reach, and bring a more polished and professional edge to my social platforms."
"I have been working with Jason from Lucid for a year now and he is absolutely brilliant, honest and reliable. His client first approach has meant his work is always on time and to a high standard. Most of all he actually gets the results he says he will."
"I had Lucid Media do some SEO work for us and I'm super impressed with the results. Jason also took the time to educate me deeply on the topic so I didn't feel like everything was smoke and mirrors like I have had with previous agencies."
"Jason has been awesome in the work he has done for us - he is fast, very responsive and professional. Would highly recommend!"
"Jason at Lucid Media did an incredible job designing my website and optimising it for lead generation. He delivered everything quickly without compromising on quality. I'm really happy with the end result and already seeing the benefits."
Frequently Asked Questions
Got questions? We have got answers. Here are some common questions about working with us.
Ask a QuestionReady to reach more of the right people? get your free strategy session.
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