Web Design 24 Apr 2026
What Makes a Website Look Unprofessional?
Is your website quietly costing you clients? Here are the most common signs of an unprofessional website and how to fix them.
Jason Poonia Our Blog
Insights, tips, and strategies to help your business succeed online.
Jason Poonia 
Web Design 24 Apr 2026
What's Trending in Web Design in 2026?
Web design is evolving fast. Here are the real trends shaping how NZ businesses should be building and thinking about their websites right now.
Jason Poonia 
Paid Ads 11 Apr 2026
Why Your Meta Ads Keep Attracting the Wrong Leads (And How to Fix It)
One good week, three bad weeks? Learn why Meta keeps shifting your ad audience and the three fixes that lock in qualified leads for NZ businesses.
Jason Poonia 
SEO 24 Mar 2026
Anchor Text Ratios: The Safe Distribution for 2026
What percentage of your backlinks should be branded vs exact match? The safe anchor text ratio breakdown for 2026.
Jason Poonia 
SEO 24 Mar 2026
Why Branded Anchor Text Isn't Wasted Spend
Think branded anchors waste your link building budget? Here's why they're actually the most valuable links you can build.
Jason Poonia 
Digital Marketing 24 Mar 2026
How Much Should a NZ Business Spend on Digital Marketing? (2026 Budget Guide)
Realistic digital marketing budget guidelines for NZ small businesses. How to allocate spend across SEO, ads, and content in 2026.
Jason Poonia 
SEO 24 Mar 2026
Exact Match Anchor Text: How Much Is Too Much?
Exact match anchor text can boost or destroy your rankings. Learn the safe threshold and how to avoid Google's Penguin penalty.
Jason Poonia 
CRO 24 Mar 2026
What is a Good Conversion Rate for a NZ Business Website? (Benchmarks by Industry)
NZ website conversion rate benchmarks by industry. Find out if your site is underperforming and what good looks like in 2026.
Jason Poonia 
SEO 24 Mar 2026
How to Audit Your Backlink Anchor Text Profile
Step-by-step guide to auditing your anchor text profile using Ahrefs, Moz, and Google Search Console. Spot red flags before Google does.
Jason Poonia 
SEO 24 Mar 2026
How to Brief a Link Building Provider (Template Included)
Stop getting burned by link builders. Use this template to brief your provider on anchor text, target pages, and quality standards.
Jason Poonia 
Web Design 24 Mar 2026
10 Signs Your NZ Business Website Needs a Redesign (And What It Costs)
Is your website costing you customers? 10 warning signs it needs a redesign, plus realistic NZ pricing for 2026.
Jason Poonia 
Web Design 24 Mar 2026
How Much Does a Website Cost in New Zealand? (2026 Pricing Guide)
Transparent website pricing for NZ businesses. From $2,500 brochure sites to $100k+ custom builds. Real costs by website type.
Jason Poonia Showing 73-84 of 203 posts
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