Qualified Real Estate Leads for $39.72 Each
Qualified seller leads from Meta ads at $39.72 each
The Results
$39.72
Cost Per Qualified Seller Lead
The Challenge
A solo real estate agent wanted a faster, more affordable way to reach motivated vendors before they signed with a larger agency. Her spend was concentrated in letterbox drops and portal listings, and the appraisal request forms on her website were converting at under 1%.
In her market the first agent to the kitchen table usually wins the listing, so timing and reach mattered. The goal was a steady flow of appraisal bookings from homeowners actively thinking about selling within the next six months.
Our Solution
- Built a Facebook and Instagram lead generation funnel anchored on a free home valuation report as the lead magnet.
- Designed creative around recent sold listings in her suburbs and social proof from past vendors.
- Captured enquiries through Meta native lead forms for fast mobile capture, then piped them into GoHighLevel.
- Triggered an instant SMS plus a personalised video email within 10 minutes of each enquiry.
- Ran a seven touch nurture sequence and a weekly market update to keep warm leads engaged until they booked an appraisal.
What We Delivered
01 Paid Social Strategy 3 deliverables
- Meta funnel build
- Audience targeting
- Offer positioning
02 Creative and Offer 3 deliverables
- Sold listing creative
- Valuation lead magnet
- Vendor social proof
03 Lead Capture 3 deliverables
- Native lead forms
- GoHighLevel pipeline
- Mobile first capture
04 Nurture and Follow Up 3 deliverables
- Instant SMS reply
- Personalised video email
- Seven touch sequence
Our Paid Ads Process
A proven methodology that delivered results
Campaign Strategy
We developed a targeted advertising strategy based on your goals, budget, and competitive analysis to maximise ROI.
Audience Research
We identified and segmented your ideal customer profiles, creating detailed audience personas for precise targeting.
Ad Creative & Copy
We created compelling ad creatives and persuasive copy designed to capture attention and drive conversions.
Optimisation & Scaling
We continuously optimised bids, targeting, and creatives based on performance data to scale successful campaigns.
"These leads are actually responding and booking appraisals. Much better quality than what we were getting before."
Real Estate Agent
Property Sales
Want results like this for your business?
Qualified seller leads from Meta ads at $39.72 each for Qualified Real Estate Leads for $39.72 Each. Tell us about your business and we will show you what we can do for you. Backed by our results guarantee.
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