Stop burning money on ads

We run targeted campaigns that put your offer in front of the right people at the right time. Every dollar tracked, every result measured. Get more leads for less spend.

5.0 from 70+ reviews on Google

Trusted by businesses since 2018

TSB Living
Indus Mortgages
Cheeky Chapati
GB Mech Tech
House of Lasers
Lendy
Ray White Austar Property Services
The Cookie Collective
Tactics Bar
Finance World
Data Cal
Associated Plastics
Ray White A T Realty
Manga Freight
FeeFunders
Ceebs
Professional Financial Solutions
Fundmaster
Client
Client
TSB Living
Indus Mortgages
Cheeky Chapati
GB Mech Tech
House of Lasers
Lendy
Ray White Austar Property Services
The Cookie Collective
Tactics Bar
Finance World
Data Cal
Associated Plastics
Ray White A T Realty
Manga Freight
FeeFunders
Ceebs
Professional Financial Solutions
Fundmaster
Client
Client

DIY ads vs professionally managed

Running your own ads seems cheaper until you see how much money you're wasting on the wrong clicks.

DIY / set-and-forget

The expensive way to learn

Professionally managed

Every dollar working harder

Broad match bleeding budget

Your ads show for irrelevant searches

Tight targeting

Only pay for clicks that can convert

No conversion tracking

No idea which ads actually work

Full conversion tracking

Know exactly what each dollar returns

Poor landing pages

Clicks that never convert

Optimised landing pages

Pages built to turn clicks into leads

No negative keywords

Paying for "free" and "DIY" clicks

Weekly optimisation

Continuous improvement, not set-and-forget

Cost per click keeps climbing

Usually a sign something in the account is wrong

Lower cost per lead

Wasted clicks cut so the same budget buys more

Managed ads you can actually measure

Every dollar you spend on ads should be traceable to an enquiry or a sale. We set up conversion tracking before a campaign goes live, confirm it records real leads, and report what your budget produced in plain English.

The account on the right is a real one. After we rebuilt its tracking and relaunched the campaign, every quote request was counted, so every decision since has been made on real data rather than guesswork.

  • Conversion tracking tested before launch
  • Weekly optimisation, not set-and-forget
  • Plain-English reporting on what your budget produced
Recreated from a live Google Ads account we manage, with client details and costs removed. 1 to 25 September 2026.

How we turn your ad spend into revenue

The same four steps we use for every client, always in this order.

  1. 01

    Track

    We audit your account and set up conversion tracking first, so every call, form and booking is tied back to the ad that produced it.

  2. 02

    Convert

    We fix or build the landing page your ads point to: one service, a short form and a clear reason to choose you.

  3. 03

    Traffic

    We launch on the channel most likely to pay for itself, optimise every week and report every month in plain English.

  4. 04

    Compound

    Once the ads pay for themselves, we scale what works and build your SEO and AI search, so you rely less on paid clicks over time.

Questions to ask before you hire an ads agency

Straight answers to the questions worth asking any ads agency first.

How do I choose a Google Ads agency? (Read the guide)

Choose the agency that can show you how your budget turns into leads. Ask whether they set up conversion tracking before launch, how often they work in the account, what they report, and whether their fee sits separate from your ad spend. We track every lead, actively optimise your campaigns and never take a percentage of spend.

What drives the cost of Google Ads? (See the pricing breakdown)

The cost of Google Ads comes down to your industry, how hard competitors bid on the same searches, and how well your account is set up. Broad match keywords, missing negative keywords and weak landing pages make you pay for clicks that never convert. When your cost per click keeps climbing, it usually means something in the account is wrong.

Does paid advertising work for a small business? (Read the guide)

Paid ads can work for a small business when the basics are in place. Search ads reach people already looking for what you sell, and Meta ads find customers where they scroll. What decides it is tracking every enquiry back to the ad that produced it, tight targeting, and a landing page that turns clicks into leads.

What should I have ready before running paid ads? (Get the checklist)

You need a landing page built to turn clicks into enquiries, conversion tracking that records real leads and calls, and a clear idea of what a new customer is worth to you. Ads only work if your landing page does. We set up and test your tracking before any campaign goes live.

Should I run my own ads or hire an agency? (Read the DIY guide)

Run your own ads if you have time to work in the account regularly and know how to set up tracking, match types and negative keywords. If you don't, set-and-forget campaigns tend to pay for irrelevant searches and clicks that never convert. A managed account gets continuous optimisation instead.

What does a paid ads audit check?

A paid ads audit checks where your budget is leaking. We look at your current ads, competitors and market, then check for broad match keywords, missing negative keywords, landing pages that don't convert, incomplete conversion tracking and set-and-forget management. You get a clear plan showing what went wrong and how to fix it.

Industries we work with

Every industry has unique customer behaviour. We tailor campaigns to match how your audience searches and buys.

  1. E-commerce & Retail

    Shopping campaigns, dynamic remarketing, and cart abandonment ads that bring customers back to complete their purchase.

    Focus: ROAS & Customer Acquisition Cost

  2. Professional Services

    Search ads targeting high-intent keywords like "accountant near me" or "business lawyer Auckland" to capture ready-to-hire leads.

    Focus: Cost Per Lead & Lead Quality

  3. Healthcare & Medical

    Compliant campaigns for clinics, dentists, and specialists. Target patients searching for specific treatments in your area.

    Focus: Appointment Bookings & Local Visibility

  4. Real Estate

    Property listing ads, vendor lead campaigns, and buyer targeting across Facebook and Google to fill your pipeline with qualified prospects.

    Focus: Appraisal Requests & Buyer Enquiries

  5. Trades & Home Services

    Local service ads and search campaigns for plumbers, electricians, builders, and contractors. Be first when emergencies happen.

    Focus: Phone Calls & Quote Requests

  6. Transport & Transfers

    Search and Performance Max campaigns for shuttles, taxis and transfer operators, built around confirmed bookings and quote requests.

    Focus: Bookings & Cost Per Booking

What our clients say

Real reviews from the businesses we have built, ranked and run campaigns for.

5.0 from 70+ reviews
Paul Zellman, BDM, Austar Property Services
“Our CPA dropped by 66% and lead quality increased 200-300%. Not only almost immediately, but consistent for the last few months.”
Paul Zellman BDM, Austar Property Services
Jaide Wooler Executive Assistant, Tom Rawson

We’ve been working with Jason from Lucid Media and couldn’t recommend him more. He’s been a fast communicator, proactive, and always willing to help. Jason goes above and beyond with providing recommendations and support.

The websites he’s built and implemented for us have been excellent. He has captured our business perfectly and ensured that it is user friendly on both desktop/mobile. Fantastic service!

Google review
Terry Bradley Director, Precision Building Inspectors

Jason and his team have been fantastic to work with from the initial website design and with the ongoing maintenance. They built us a really professional and well-designed site that represents our business well and it has been great having their continued support.

It is nice to know someone reliable can manage our website and make sure it stays ranking on Google. They are always responsive when we need updates or changes made, and their technical expertise gives us peace of mind.

Google review
Andrew Baker, Owner, Electrical Plus
“I’ve had around 10 websites developed over the years, and Jason is by far the best web developer I’ve ever worked with.”
Andrew Baker Owner, Electrical Plus
Mitch Taylor Director, Horton Taylor

I have been working with Jason for a year now and he is absolutely brilliant, honest and reliable. His client first approach has meant his work is always on time and to a high standard.

Most of all he actually gets the results he says he will.

Google review
Grace Zhang Sunshine Mortgages

Communication with him is always smooth and effortless. The website he created for me exceeded my expectations in every way. I’m genuinely impressed with both the design and the overall structure.

I’m looking forward to seeing what else the website can bring to me. If you’re thinking about building a website, Jason is definitely the person to go to.

Google review
Harry & Maria, Owner, Pots of Joy
“Absolutely great in delivering our e-commerce website. A great experience from start to finish, and even beyond.”
Harry & Maria Owner, Pots of Joy
Samir Khanna Director, Professional Financial

Working with Jason @ Lucid Media on our website was a great experience from start to finish. Jason brought our vision to life with creativity and professionalism; he understood what we were after, and this could be seen in the result.

The design is clean and modern, and the functionality is exactly what we needed. Communication was smooth throughout the entire process, and deadlines were always met. Highly recommend to anyone looking for top-tier web design and development.

Google review
Alex Mayo Owner, Playceholdr

I had Lucid Media do some SEO work for us and I'm super impressed with the results. Jason also took the time to educate me deeply on the topic so I didn't feel like everything was smoke and mirrors like I have had with previous agencies.

Google review
Britta Friedrich Manager, MagicGerman

Working with Lucid Media was an excellent experience from start to finish. They took the time to thoroughly analyse our previous website, understand our product, and align with our company goals before creating a new, professional layout and copy.

They truly went above and beyond, exceeding expectations at every step. I genuinely enjoyed the collaboration and look forward to working with them again in the future.

Google review
Melitta Adam Founder, Melitta Skin

I had a call with Jason and was so impressed by how in-depth it was. He really listened, understood where I’m at, and gave me a clear action plan that I can actually use.

It was practical, straightforward, and made me feel confident moving forward with my ads. I couldn’t recommend working with him enough.

Google review
Alana Saunders, Business Manager, A T Realty
“We wanted to bring our idea for an app to life. He turned our ideas into reality.”
Alana Saunders Business Manager, A T Realty
Andrew Harvey Director, AES Comp

Lucid Media provides great service, quickly establishing and refining our website. They are always available to us when we need changes made.

Expert in SEO which is critical, our company now ranks at the top of Google searches, alongside our international suppliers but ahead of other agents around the world. We totally recommend Lucid as a highly competent and committed website developer and manager.

Google review
Ratu Tau Trekway Shuttle

We had previously used another digital company for our website and digital marketing… things went downhill quickly, and our business suffered badly.

Within 30 minutes, we were on a Teams meeting discussing the problems we were facing. By 2am, Jason had sent us a detailed report… By 4pm, our Google Ads were back up and running.

Everything was turned around in less than 24 hours… seeing results that quickly was honestly incredible.

Jason and the team at Lucid Media have helped get our business back on solid ground… Young, full of energy, passionate, and genuinely driven to help businesses succeed.

Google review
Alex Fladgate Owner, JunkBoss

Jason created our JunkBoss company website from start to finish. He always responded immediately, shared great ideas, and the final site looks spectacular!!

Highly recommend to anyone looking to get their website done.

Google review
Dev Dhingra, CEO, Fundmaster
“They took the time to understand our vision and business needs, translating them into a stunning, user-friendly website.”
Dev Dhingra CEO, Fundmaster
Isaac Smith Managing Director, PSI

Communication was insanely good, the work Jason provided me with was on a new level and blew me away. If you’re looking for someone who will go above and beyond for you then he is your man.

Google review
Tyler Newman Tillen Finance

From the start, Jason has taken the time to understand my business properly rather than just pushing a generic marketing setup. We’ve built out a new website, landing pages, CRM integration, Google Ads and Meta campaigns, and the attention to detail across everything has been excellent.

What stands out most is his responsiveness and willingness to adapt quickly. Any time we’ve needed changes or seen something in the data, he’s on it straight away and is always looking for ways to improve performance rather than just letting campaigns run.

The key difference is that he genuinely feels invested in the success of the business, not just running ads in the background.

Google review
Brianna Hoy, Managing Director, PplPeople
“He was really acting in our best interests and went beyond what we were expecting him to achieve.”
Brianna Hoy Managing Director, PplPeople
Fiona Ashford Manager, Fee Funders

When the finance company I manage, Fee Funders, changed ownership, Lucid Media took over all aspects of our IT and technology, and the impact has been outstanding. Jason quickly learned our legacy systems, implemented critical changes during the transition, and then led the development of our new software platform and reporting systems.

Jason is exceptional across all areas of technology, both front-end and back-end. He’s practical, solutions-focused, and genuinely understands business needs as well as the technical side.

Google review
Lynnae Sands Manager, Windsor Industries

Jason has been awesome to work with over the last few months. Whenever we've had any sort of issue with our website, he is extremely prompt in resolving it. Very professional and helpful, I highly recommend.

Google review
Eddie, Director, PlastiCard
“Jason is exceptional, excellent communications, a highly motivated individual. Such rare traits - very happy with his development work for us!”
Eddie Director, PlastiCard
Joel D'leema Director, TSB Living

Jason has been awesome in the work he has done for us. He is fast, very responsive and professional. Would highly recommend.

Google review
J-Tip It Google review

The team at Lucid Media have provided excellent service while recently coming in to help position J-Tip It to where they need to be!

We are absolutely blown away with their quick responses, smooth customer service and their initiative to stay 10-steps ahead at all times. Results are immediate and the cost is undeniably justified.

If you want to be in safe hands, choose Lucid!

Google review
Aidan Fraei, Agent, Ray White
“The site looks clean, professional, and easy to use. He made the whole process super simple and stress-free.”
Aidan Fraei Agent, Ray White
Paul Zellman

Austar Property Services

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Frequently Asked Questions

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