Lucid Media at a glance

Lucid Media is a digital agency in East Tāmaki, Auckland, New Zealand. We build websites, software and marketing systems for businesses, then run the SEO, paid ads and conversion work that keeps them producing leads.

Business: Lucid Media Limited, a digital agency
Founded: 2018
Based in: East Tāmaki, Auckland, New Zealand
Works with: Businesses in New Zealand and overseas
What we do: Websites and online stores, custom software and apps, SEO and AI search, paid ads, automation and managed hosting
Managing Director: Jason Poonia

What does Lucid Media do?

We build the website, the software behind it and the marketing that fills it with enquiries, then keep it running. Most clients start with one piece and add others once the first one is working.

Websites and online stores

Custom-designed, hand-built sites for lead generation and e-commerce, on WordPress, Astro, Shopify and WooCommerce (including headless). We also redesign underperforming sites, move businesses off platforms like Squarespace, and build landing pages for campaigns.

Web design · E-commerce · Web development

Custom software and apps

Software built around how a business actually runs: web apps, customer portals, instant-quote and estimate tools that feed a CRM, onboarding flows, order and tracking systems, and WordPress plugins. We build iOS and Android apps too, and hand the code over in full.

Web apps · Mobile apps · Case studies

SEO and AI search

Technical SEO, on-page work, local SEO, content and link building to get found on Google. AI search optimisation so a business is cited by ChatGPT, Perplexity, Claude and Google AI as well.

SEO · AI search optimisation

Paid advertising

Google Ads (Search, Shopping and Performance Max), Meta Ads and LinkedIn Ads, with retargeting and creative, tracked to real leads and sales. We also take over and repair Google Ads and Meta accounts that stopped producing.

Paid ads · Google Ads

Conversion and funnels

A/B testing, landing page and UX work, and conversion tracking so we can see what is working. Lead generation and sales funnels, including GoHighLevel builds, that turn enquiries into customers.

Conversion rate optimisation · Funnel building

Automation and integrations

Process automation and API integrations that connect a website, CRM, accounting and inventory systems so nobody re-types data. Zapier and Make where they fit, custom connectors where they do not.

Workflow development

Strategy, hosting and website care

Digital strategy and roadmaps for where to put marketing effort first. Managed hosting, updates, backups, security and speed work through Sitecare, plus recovery for websites that are hacked, broken or losing leads after a rebuild.

Digital strategy · Sitecare and hosting

See the full service list

Each service has its own page with the detail, and the case studies show the work behind it.

All services · All case studies

Who does Lucid Media work with?

Owner-led and growing businesses that need their website or advertising to produce enquiries, not just look good. Our published work covers trades, property, finance, e-commerce and manufacturing, in New Zealand and Australia.

We are a good fit when you want the work tied to leads and sales and reported on after launch. We are a poor fit when the only goal is the lowest possible price for a template site.

How does Lucid Media work?

Every project follows the Lucid Launch System, a documented four-step method. Senior people do the work, and results are tracked and reported after launch.

1. Discover We learn the business, the audience and the competition before we propose anything.
2. Design We plan the strategy and design pages built around the action a visitor should take.
3. Deliver We build, test and launch with clean code and a controlled rollout.
4. Grow We track results, report on them and keep improving after launch.

What results has Lucid Media delivered?

These are our own totals, and three client results you can read in full.

Projects delivered since 2018: 200+
Client revenue from the leads and sales behind that work: $1M+
Google reviews, all five stars: 70+ reviews, 5.0 average

TSB Living +298% organic traffic through an SEO programme for an e-commerce brand. Fundmaster 13x monthly organic traffic for an Auckland mortgage broker. Associated Plastics 48 keywords in Google’s top 10 for an Australian plastics manufacturer. All case studies The full set, with the numbers behind each one.

Who runs Lucid Media?

Jason founded the company and works hands-on across the build, SEO and advertising sides of the business. You can meet the rest of the team on the About Us page, or read Jason’s full profile.

How do I contact Lucid Media?

Email, phone or book a call. Our office hours are below.

Email: info@lucidmedia.co.nz
Phone: +64 27 582 4369
Address: Wynyard Wood House, Ground Floor, 60 Highbrook Drive, East Tāmaki, Auckland 2013
Hours: Monday to Friday, 9:00 am to 5:00 pm, New Zealand time
Book a call: lucidmedia.co.nz/book-a-call