Insights, tips, and strategies to help your business succeed online.
Google tests Direct Offer promo codes in AI Mode, opens self-serve Conversion Lift to Search and PMax, and plans an AI concierge overhaul for Discover.
Jason Poonia 
How to search any website using Google, add a Google search box to your own site, and what it actually costs to show up in Google's search results.
Jason Poonia 
The best SEO tool in 2026 depends on your goal: Ahrefs leads on backlinks, Semrush on competitive intel, and Google Search Console is the non-negotiable free starting point.
Jason Poonia 
OpenAI launched visual ChatGPT ads on 5 October, Google deployed its SAFE AI spam detector, and Gemini now tags its own traffic in GA4. October 2026 roundup.
Jason Poonia 
The SEO optimisation tips that make a real difference: the 80/20 rule, what to fix first, and whether SEO is still worth it now that AI is everywhere.
Jason Poonia 
SEO optimisation strategies ranked by impact: fix your technical base, target winnable keywords, build authority through links, and measure what actually moves rankings.
Jason Poonia 
Google added IP matching to Customer Match, a multimodal filter in Search Console, local-first PMax targeting, and AI video dubbing. September 2026 roundup.
Jason Poonia 
Google Business Profile suspended? How to appeal properly in New Zealand: the evidence Google accepts, the 60-minute form, and the mistakes that stall reinstatement.
Jason Poonia 
Google reviews disappeared from your profile? Work out which of five causes you have first, because the fix differs. What comes back, what doesn't, and who to ask.
Jason Poonia 
Should your service area business show its address on Google Business Profile? Google's actual rule, the risky home-address trick, and what ranks instead.
Jason Poonia 
Cheaper leads can hurt a business that can't qualify or handle the volume. What to fix after the click before you scale ads, with a checklist for owners.
Jason Poonia 
Learn how to increase SEO with practical steps: fix your technical foundation, improve top pages, build real links, and understand AI's effect on rankings.
Jason Poonia Showing 1-12 of 224 posts
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