Web design in Wellington that works, not just looks good
We design and build custom websites for Wellington businesses, engineered for speed, search and conversions rather than assembled from a template. Lucid Media is an Auckland web design agency working with businesses across Wellington, the Hutt Valley and Porirua, with 200+ projects shipped since 2018.
Trusted by businesses across New Zealand since 2018
What a Wellington website is up against
Wellington is the seat of central and local government and the public sector, wrapped around a dense market of legal and professional services, consulting, and one of the strongest per-capita technology scenes in the country, from SaaS and startups to game studios, film and post-production. Add the hospitality trade around Lambton Quay, Cuba Street and Te Aro, and you have an audience that works close to good design and software all day.
That matters for one practical reason. This market judges a web design agency by the quality and speed of its own work, and it judges your business the same way. A dated or slow site quietly costs you credibility before a buyer reads a single line, and the comparison happens against firms across the CBD, the Hutt Valley and Porirua who are already investing in their own.
The cost is quiet but real. When your site looks behind, reads poorly or loads slowly, the enquiry goes to whichever competitor loaded faster and made the next step clearer. A site built properly turns that same search into a phone call or a form fill.
Where Wellington websites lose work
It looks dated to a design-literate audience
Wellington works around design and software every day. An old site reads as a tell, hinting your work might be behind too, before anyone gets to your offer.
It gets visits but no enquiries
People land, scan, and leave without calling or filling in the form. That is real demand walking out the door to whoever made the next step obvious.
It loads too slowly
Most of your visitors are on a phone, often mid-commute or between meetings. A slow page loses them before it gets the chance to make its case.
You have hit the ceiling of a builder
A drag-and-drop template gets you online, then caps how fast, how findable and how convincing the site can be. You end up paying twice to do it properly.
What you get with a Lucid website
Everything a Wellington business needs in a website that brings in work, not just compliments.
Custom design, no templates
We start from a blank page and build around your brand and how your customers actually buy, so you do not look like every other firm in your category.
Built to convert
Every page carries one job and a clear next step, whether that is a call, a quote request or a sale. Design choices map back to enquiries, not decoration.
Genuinely fast
We tune every build for Core Web Vitals, the metrics Google uses to judge experience. In a market that notices polish, speed is part of the first impression.
SEO handled during the build
Search structure, titles and schema go in as we build, not bolted on afterwards. The site is ready to be found the day it launches.
Mobile-first
We start with the phone and scale up, because Google indexes mobile first and most of your Wellington customers are browsing on a small screen.
A CMS you can run
You get a content system you can update yourself, so changing a price, adding a service or posting an update does not need a developer on standby.
The proof is in the work, not the pitch
A design-literate market wants to see the work before it believes the claim. These are real results for real New Zealand businesses, with every metric tied to the client that earned it. None are Wellington clients, and we will not pretend otherwise.
Web Design Automotive
Golden Bay Mech Tech: first mechanic South Islanders find
Now the first mechanic South Islanders find when searching nearby
Web Design Property Services
J Tip It: 150% more organic traffic
Built for the same-day mobile searches that drive real bookings
Web Design New ZealandLogistics
GetATaxi: 643% organic traffic growth
Now ranking alongside the big rideshare names for airport transfers
Web Design New ZealandProperty Management
360 Property Management: an SEO-optimised rebuild replacing an outdated template
Built to climb out of page two and start winning landlord enquiries
Web Design Legal
Indus Legal: clients land on the practice area they need
Clients now land straight on the practice area they need
View Case StudyWant results like these for your business?
Book Free Strategy CallWe design for the legal and professional-services world
Legal, government and consulting work fills the capital, so the honest question is whether we can build a credible site for that world. We can. We built the website for Indus Legal, a full-service firm of barristers and solicitors, structured around six practice areas: commercial and business law, property, immigration, wills and trusts, family law, and traffic offences, with the named lawyer who handles each matter front and centre.
Indus Legal is an East Auckland firm, not a Wellington client, and we will be straight about that. We do not yet have a Wellington-based client in our portfolio, so we are not going to dress one up. What Indus Legal shows is the thing that matters: we design serious, search-ready sites for the legal and professional-services firms that make up so much of Wellington's economy.
The build was structured around how professional-services clients actually search, looking for one specific need rather than a general firm, with practice-area hubs as the main entry points and dedicated suburb pages underneath. That is the same approach we would bring to a Wellington practice.
How we built it
Practice-area hubs as entry points
Six areas, each with its own detailed pages, named lawyers and relevant questions answered.
Structured for local search
LegalService and LocalBusiness schema across every relevant page, with dedicated suburb pages.
Built on Astro for speed
A fast, clean build that loads quickly and reads clearly on any device.
The right lawyer, found fast
Navigation organised so visitors reach the right practice area and the right person quickly.
Who we build for in Wellington
Our experience maps onto the sectors that drive the capital. Each line below is a verifiable result for a named New Zealand client, shown as proof of capability, not as a Wellington client.
Legal and professional services
We built the site for Indus Legal, an East Auckland law firm, structured around six practice areas and the lawyer who handles each. It is sector proof that we design credible sites for the professional-services world that fills the capital.
See the Indus Legal websiteFinance and advisory
For Sunshine Mortgages, an Auckland mortgage advisory, we built a bilingual site with four loan calculators and a five-step form that pre-qualifies enquiries before they reach the broker.
See the Sunshine Mortgages buildProperty and rentals
360 Property Management reached #1 on Google for "property management Auckland" on a rebuild that scores 97 on PageSpeed and loads in 1.2 seconds, the kind of work that wins in saturated categories.
See the 360 Property Management resultsTransport and logistics
For GetATaxi, a New Zealand transport company, organic traffic grew 643% from a cold start, with top 10 rankings on airport-transfer terms, the kind of demand a capital and its airport corridor generate.
See the GetATaxi resultsHow a project runs, start to launch
Our Lucid Launch System keeps you in the loop the whole way. You sign off the design before we build, and we test everything before it goes live. We have a process for this.
Discovery
We learn your business, your customers and what a win actually looks like. That understanding shapes every decision that follows.
Strategy and wireframes
We map how visitors move through the site and what we want them to do on each page, before any visual design starts.
Design
You see full mockups and give feedback until the look feels right for your brand. Nothing gets built until you sign them off.
Development
We build the approved design as fast, clean, search-ready code, with the content system set up so you can run it yourself.
Review and QA
We test across devices and browsers, check page speed and Core Web Vitals, and fix anything that is not right before launch.
Launch and support
We handle the technical side of going live, then stay on to help with updates, changes and anything that comes up afterwards.
Why work with Lucid over a big agency, a freelancer or a builder
Traditional agencies make a site look good. We make it work. A polished site with no strategy behind it is expensive art, and a design-literate Wellington buyer can tell the difference between a site that looks busy and one that brings in enquiries.
You can build it yourself on a drag-and-drop builder, and plenty do. But ranking and converting takes SEO and conversion skill most owners do not have the time to learn, and the ceiling on a template arrives sooner than you would like.
And unlike a big agency, senior people do the work here. No account-manager relay, no junior learning on your invoice, no long wait on a one-line change. Our sites are built by an engineer with a Computer Science background, hands-on, which is why speed and clean code are a baseline rather than an upsell.
What stays true the whole way
Tied to enquiries
Every design decision maps back to leads and sales, not to vanity metrics.
Tracked, not guessed
We report on what the site actually does once it is live, in plain numbers.
Built by an engineer
Clean, fast code from someone who writes it, not a theme bolted together.
The right platform for your business
There is no single best platform, only the right one for what you need. We build on WordPress, which powers around 42% of the web according to W3Techs and suits most Wellington businesses, on Shopify and WooCommerce for online stores, and on modern frameworks like Astro when speed is the priority.
We built J Tip It and GetATaxi on Astro, and both run fast. J Tip It scores a perfect 100 on Google PageSpeed and lifted organic traffic 150% after the rebuild. In a market that notices how an agency's own work performs, that kind of result does some of the selling for us.
If you already run on a platform you are happy with, we can work with that too. The decision should serve your business for years, so we make it with you rather than for you.
How we choose
WordPress for content-led sites
When you want to publish and update pages yourself without touching code.
Shopify or WooCommerce for stores
When you are selling products and need a checkout that is built for the job.
Astro when speed wins the job
When raw performance and search rankings are the priority, as with J Tip It and GetATaxi.
What web design costs in Wellington
The honest answer is that it depends on scope. The cost of a website comes down to how many pages it needs, what it has to do, and how much of the content we create for you. A focused brochure site and a large site with ecommerce or bookings are very different jobs.
That is why we do not publish a rate card. After a free discovery call we scope the work and give you a clear, itemised quote, so the investment matches the project rather than a one-size-fits-all package. No surprises, no pressure.
If you are still researching, our guide on what you should pay for web design walks through the real cost drivers in plain terms.
Our web design services
Explore the specialist parts of web design we run for Wellington businesses, from a custom build to an online store or a full redesign.
What our clients say
Real reviews from the businesses we have built, ranked and run campaigns for.
“Our CPA dropped by 66% and lead quality increased 200-300%. Not only almost immediately, but consistent for the last few months.”
We’ve been working with Jason from Lucid Media and couldn’t recommend him more. He’s been a fast communicator, proactive, and always willing to help. Jason goes above and beyond with providing recommendations and support.
The websites he’s built and implemented for us have been excellent. He has captured our business perfectly and ensured that it is user friendly on both desktop/mobile. Fantastic service!
Jason and his team have been fantastic to work with from the initial website design and with the ongoing maintenance. They built us a really professional and well-designed site that represents our business well and it has been great having their continued support.
It is nice to know someone reliable can manage our website and make sure it stays ranking on Google. They are always responsive when we need updates or changes made, and their technical expertise gives us peace of mind.
“I’ve had around 10 websites developed over the years, and Jason is by far the best web developer I’ve ever worked with.”
I have been working with Jason for a year now and he is absolutely brilliant, honest and reliable. His client first approach has meant his work is always on time and to a high standard.
Most of all he actually gets the results he says he will.
Communication with him is always smooth and effortless. The website he created for me exceeded my expectations in every way. I’m genuinely impressed with both the design and the overall structure.
I’m looking forward to seeing what else the website can bring to me. If you’re thinking about building a website, Jason is definitely the person to go to.
“Absolutely great in delivering our e-commerce website. A great experience from start to finish, and even beyond.”
Working with Jason @ Lucid Media on our website was a great experience from start to finish. Jason brought our vision to life with creativity and professionalism; he understood what we were after, and this could be seen in the result.
The design is clean and modern, and the functionality is exactly what we needed. Communication was smooth throughout the entire process, and deadlines were always met. Highly recommend to anyone looking for top-tier web design and development.
I had Lucid Media do some SEO work for us and I'm super impressed with the results. Jason also took the time to educate me deeply on the topic so I didn't feel like everything was smoke and mirrors like I have had with previous agencies.
Working with Lucid Media was an excellent experience from start to finish. They took the time to thoroughly analyse our previous website, understand our product, and align with our company goals before creating a new, professional layout and copy.
They truly went above and beyond, exceeding expectations at every step. I genuinely enjoyed the collaboration and look forward to working with them again in the future.
I had a call with Jason and was so impressed by how in-depth it was. He really listened, understood where I’m at, and gave me a clear action plan that I can actually use.
It was practical, straightforward, and made me feel confident moving forward with my ads. I couldn’t recommend working with him enough.
“We wanted to bring our idea for an app to life. He turned our ideas into reality.”
Lucid Media provides great service, quickly establishing and refining our website. They are always available to us when we need changes made.
Expert in SEO which is critical, our company now ranks at the top of Google searches, alongside our international suppliers but ahead of other agents around the world. We totally recommend Lucid as a highly competent and committed website developer and manager.
We had previously used another digital company for our website and digital marketing… things went downhill quickly, and our business suffered badly.
Within 30 minutes, we were on a Teams meeting discussing the problems we were facing. By 2am, Jason had sent us a detailed report… By 4pm, our Google Ads were back up and running.
Everything was turned around in less than 24 hours… seeing results that quickly was honestly incredible.
Jason and the team at Lucid Media have helped get our business back on solid ground… Young, full of energy, passionate, and genuinely driven to help businesses succeed.
Jason created our JunkBoss company website from start to finish. He always responded immediately, shared great ideas, and the final site looks spectacular!!
Highly recommend to anyone looking to get their website done.
“They took the time to understand our vision and business needs, translating them into a stunning, user-friendly website.”
Communication was insanely good, the work Jason provided me with was on a new level and blew me away. If you’re looking for someone who will go above and beyond for you then he is your man.
From the start, Jason has taken the time to understand my business properly rather than just pushing a generic marketing setup. We’ve built out a new website, landing pages, CRM integration, Google Ads and Meta campaigns, and the attention to detail across everything has been excellent.
What stands out most is his responsiveness and willingness to adapt quickly. Any time we’ve needed changes or seen something in the data, he’s on it straight away and is always looking for ways to improve performance rather than just letting campaigns run.
The key difference is that he genuinely feels invested in the success of the business, not just running ads in the background.
“He was really acting in our best interests and went beyond what we were expecting him to achieve.”
When the finance company I manage, Fee Funders, changed ownership, Lucid Media took over all aspects of our IT and technology, and the impact has been outstanding. Jason quickly learned our legacy systems, implemented critical changes during the transition, and then led the development of our new software platform and reporting systems.
Jason is exceptional across all areas of technology, both front-end and back-end. He’s practical, solutions-focused, and genuinely understands business needs as well as the technical side.
Jason has been awesome to work with over the last few months. Whenever we've had any sort of issue with our website, he is extremely prompt in resolving it. Very professional and helpful, I highly recommend.
“Jason is exceptional, excellent communications, a highly motivated individual. Such rare traits - very happy with his development work for us!”
Jason has been awesome in the work he has done for us. He is fast, very responsive and professional. Would highly recommend.
The team at Lucid Media have provided excellent service while recently coming in to help position J-Tip It to where they need to be!
We are absolutely blown away with their quick responses, smooth customer service and their initiative to stay 10-steps ahead at all times. Results are immediate and the cost is undeniably justified.
If you want to be in safe hands, choose Lucid!
“The site looks clean, professional, and easy to use. He made the whole process super simple and stress-free.”
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Keep reading
More on how we build, what it costs, and how to choose the right team.
Wellington web design questions, answered
Got questions? We have got answers. Here are some common questions about working with us.
Ask a QuestionReady for a Wellington website that brings in work?
Tell us about your business and we will show you what a custom, fast, search-ready site could do for your enquiries. Free discovery call, senior people, no pressure.
