Lead Magnets vs Direct Lead Ads: Which Works Better? (We Tested Both)
We ran lead magnet funnels and direct lead ads for the same types of NZ clients. Here's the real data on which approach generates better leads.
Jason Poonia 37 articles on Digital Marketing
Build a complete digital marketing strategy for your New Zealand business. Our articles cover multi-channel marketing, lead generation, email campaigns, social media, and how to measure ROI across all your online marketing efforts.
We ran lead magnet funnels and direct lead ads for the same types of NZ clients. Here's the real data on which approach generates better leads.
Jason Poonia
Three NZ businesses replaced manual spreadsheet processes with custom software. Combined, they save 55+ hours per week. Here's the ROI breakdown.
Jason Poonia
The 5 best copywriting services in NZ for 2026. Compare top Auckland copywriters and SEO content agencies, with reviews to help you pick the right one.
Jason Poonia
The 5 best digital marketing agencies in NZ for 2026. Compare top Auckland agencies on services and pricing to choose the right partner for your business.
Jason Poonia
Compare the 5 best SEO agencies in New Zealand for 2026. Top Auckland SEO companies ranked on results, services and pricing for small businesses.
Jason Poonia
Proven email marketing strategies to boost conversions, including personalisation, segmentation, mobile optimisation, and automation tips.
Jason Poonia
Find out how much NZ businesses should spend on digital marketing, from website investment and SEO to conversion rate optimisation budgets.
Jason Poonia
An honest guide to picking a digital marketing agency in New Zealand. Red flags, questions to ask, and the framework I would use if I were the client.
Jason Poonia
Proven social media growth strategies for small businesses. Learn about hashtags, timing, collaborations, competitions, and engagement tactics that work.
Jason Poonia
Discover how to measure digital marketing success using KPIs, Google Analytics, social media metrics, email metrics, and ROI calculations.
Jason Poonia
Why most businesses fail at marketing without a strategy, and how to build one that targets the right audience and drives measurable results.
Jason Poonia
Build a social media marketing strategy that works for NZ businesses. Platform selection, posting frequency, ad budgets, and content tips tailored to our market.
Jason Poonia Showing 25-36 of 37 posts
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