Insights, tips, and strategies to help your business succeed online.
We ran lead magnet funnels and direct lead ads for the same types of New Zealand clients. Here's the real data on which approach generates better leads.
Jason Poonia 
Three New Zealand businesses replaced manual spreadsheet processes with custom software. Combined, they save 55+ hours per week. Here's the ROI breakdown.
Jason Poonia 
Should you redesign your website or invest in SEO? We've done both for New Zealand clients. Here's the real data on which delivers better ROI and when.
Jason Poonia 
AI search is changing how customers find businesses. Here's how to optimise your website so ChatGPT, Perplexity, and Google's AI Overview actually recommend you.
Jason Poonia 
Bing Webmaster Tools now shows you exactly what AI tools search for when they cite your website. Here's how to use this free data to get more AI recommendations.
Jason Poonia 
Updating existing content is one of the highest-ROI SEO strategies. Here's how to refresh your pages for better rankings, more clicks, and more leads.
Jason Poonia 
Google Search Console now has an AI-powered filter for plain-English questions about your search data. Here is how New Zealand businesses use it to find ranking wins.
Jason Poonia 
Google's People Also Ask boxes are one of the easiest SEO opportunities most businesses ignore. Here's a step-by-step strategy to capture this traffic.
Jason Poonia 
Press releases aren't just for big companies. When done right, they can improve your Google rankings and get your business recommended by ChatGPT and other AI tools.
Jason Poonia 
Topical authority is the single biggest factor in whether your content ranks on Google. Here's what it means, why it matters, and how New Zealand businesses can build it.
Jason Poonia 
The 5 best copywriting services in New Zealand for 2026. Compare top Auckland copywriters and SEO content agencies, with reviews to help you pick the right one.
Jason Poonia 
The 5 best digital marketing agencies in New Zealand for 2026. Compare top Auckland agencies on services and pricing to choose the right partner for your business.
Jason Poonia Showing 121-132 of 224 posts
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