OpnUp
A full SaaS therapy tools platform built for NZ clinicians
The Challenge
OpnUp is a digital therapy tools platform founded by New Zealand mental health clinicians who wanted to move interactive CBT and ACT exercises out of printed worksheets and emailed PDFs and into a live session. They needed a full SaaS platform therapists could use in-person or over telehealth to run evidence-based exercises with clients and assign follow-up work clients could complete on their own phone.
Because this involves sensitive mental health data, the platform had to meet the Privacy Act 2020 and NZ health information standards, including NZ-based data residency. It also had to let clients receive and complete shared work without creating an account, and produce clean clinical documentation therapists could save to client files.
Our Solution
- Built the full OpnUp SaaS platform from the ground up on a React frontend, a Node.
- js API, and a PostgreSQL database.
- Designed and shipped 18+ interactive therapy tools, including thought records, behavioural experiments, exposure hierarchies, values clarifications, and emotion trackers, each grounded in CBT and ACT frameworks.
- Implemented one-click secure client sharing with time-limited signed URLs so clients never need a login, plus PDF export for clinical notes with therapist branding.
- Engineered end-to-end encryption of client responses, role-based access for multi-clinician practices, and full Privacy Act 2020 compliance with NZ-based data residency.
- Delivered the marketing website and onboarding flow to support therapists joining the platform.
What We Delivered
01 SaaS Platform Build 3 deliverables
- React frontend
- Node.js API
- PostgreSQL database
02 Therapy Tools 3 deliverables
- CBT exercises
- ACT exercises
- Interactive worksheets
03 Privacy and Security 3 deliverables
- End-to-end encryption
- Privacy Act compliance
- NZ data residency
04 Client Experience 3 deliverables
- Secure sharing
- PDF clinical export
- Onboarding flow
Our Web Design Process
A proven methodology that delivered results
Discovery & Strategy
We started with understanding your business goals, target audience, and competitive landscape to inform the design direction.
UX/UI Design
We created a user-centred design focused on conversions, with intuitive navigation and compelling visual hierarchy.
Development & Build
We built a fast, responsive, SEO-friendly website using modern technologies and best practices for performance.
Launch & Optimisation
After rigorous testing, we launched and monitored performance, making data-driven optimisations to maximise results.
Our Development Process
The step-by-step approach behind the outcomes
Requirements Analysis
We mapped out your business requirements and technical needs, defining clear specifications for the solution.
Architecture & Planning
We designed a scalable solution architecture, selecting the right technologies and frameworks for your needs.
Development & Testing
We built using modern frameworks with comprehensive testing to ensure reliability and maintainability.
Deployment & Support
We deployed with zero downtime and provided ongoing support to ensure smooth operation.
Built with
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