+ Clean Windows

143% more enquiries for Clean Windows

A steady place in the map pack that keeps enquiries coming

143% more enquiries for Clean Windows case study

Client

Clean Windows

Industry

Trades & Services

Services

Local SEO, Google Business Profile

01

Challenge

Clean Windows is a residential and commercial window cleaning service based in New Plymouth, operating in a trades category where customers almost always choose from the top three Google Business Profile results in the local map pack. The business had a functional website and an established service offering, so the priority was to consolidate its local search signals and hold a steady place in the top three for its core commercial terms.

That meant aligning the Google Business Profile, tidying local citations, and building a reliable flow of fresh reviews. In a map-pack category, a stronger and more consistent local presence directly shapes how many enquiries reach the business each week.

02

Approach

Optimised the Google Business Profile and cleaned up NAP citations across more than 40 New Zealand directories for consistency. Built a structured review request flow sent to every completed job to grow a steady stream of fresh reviews.

Restructured the website with dedicated service pages for residential, commercial, and exterior house washing, each carrying LocalBusiness and Service schema. Added suburb-level content for Bell Block, Waitara, and Oakura, and tightened on-page targeting around commercial-intent phrases.

Strengthened local authority with a focused backlink push through Taranaki business directories.

03

What we delivered

Local SEO

  • GBP optimisation
  • Citation cleanup
  • Review flow

On-Page SEO

  • Service pages
  • Suburb content
  • Keyword targeting

Technical SEO

  • LocalBusiness schema
  • Service schema
  • Site restructure

Off-Page SEO

  • Directory backlinks
  • Local authority

04

Results

+143%

Enquiries

+168%

Organic Traffic

Top 3

Google Rankings

Want results like this for your business?

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