+ Austar Realty
Austar Realty: one website for four West Auckland offices
Every suburb, office and listing in one place, with each enquiry traced to its source
Challenge
Austar Realty is a Ray White group in West Auckland, with offices in Titirangi, New Lynn, Te Atatu South and Green Bay. The group wanted a website of its own that does two jobs at once: show agents why they should join the team, and give sellers across West Auckland a clear way to ask for an appraisal.
It also had to carry every current listing without anyone re-entering property details by hand.
Approach
We designed and built a group website with a page for each office, a careers and culture section for agent recruitment, and a free appraisal page for each suburb the group works in. Listings come straight from the agency's listing system and refresh every morning, so stock, prices and sold results stay current without manual updates.
Each suburb has its own hub that brings together the local office, current listings and the appraisal form. Every enquiry form records where the visitor came from, so an appraisal request can be traced back to the ad, campaign or page that produced it.
We also set up the advertising side: search campaigns built around appraisal intent, and ad templates for seller, Just Sold and buyer-brief creative that match the site.
Watch the client story In our client’s words“The amount of business he's generated through his lead generation systems has just been phenomenal. If you're needing more leads into your business, you'd be crazy if you didn't touch base with him. His designs are world-class.”
What we delivered
Group Website
- Office pages
- Careers and culture section
- Team directory
Seller Journey
- Appraisal page per suburb
- Suburb hubs
- Selling guides
Listings
- Daily listing sync
- Listing pages
- Sold results
Lead Tracking
- Source captured on every form
- Analytics events
- Ad conversion tracking
Built with
Results
200+
Pages built
37
Suburb appraisal pages
4
Offices on one site
The work
Want results like this for your business?
Every suburb, office and listing in one place, with each enquiry traced to its source. Tell us about your business and we will show you what we can do for you.