# Connect your systems and eliminate data silos

Source: https://www.lucidmedia.co.nz/services/workflow-development/api-integration/

Your tools should talk to each other. We build custom API integrations that move data between your systems automatically, so nothing gets re-typed and everyone works from the same numbers.

[Book Free Strategy Call](https://www.lucidmedia.co.nz/services/workflow-development/api-integration/#booking) [View All Workflow Development Services](https://www.lucidmedia.co.nz/services/workflow-development/)

## Sound Familiar?

These are the problems we solve every day for businesses like yours.

### Data trapped in silos across different tools

Customer information, orders, and financial data sit in separate systems with no way to get a complete picture.

### Staff manually transferring data between systems

Someone exports a CSV from one system and imports it into another, wasting time and introducing errors.

### Inconsistent data across platforms

Customer records differ between your CRM, accounting software, and marketing tools because updates do not flow between them.

### No real-time visibility into business operations

You cannot get a current view of inventory, orders, or customer status without checking multiple systems individually.

Run four-plus disconnected tools

70%+

Hours a week spent on manual data

~9

Data accuracy when automated

99.9%

## What's included

Here's what the work covers.

01

### System Assessment

Analyse your current tech stack and needs

02

### Custom API Development

Build APIs to expose or consume data

03

### Third-Party Integration

Connect with SaaS tools and platforms

04

### Data Synchronisation

Keep information consistent everywhere

## What You Get

Data flows automatically between all your business systems

Single source of truth for customer and order information

Real-time visibility across operations

No more manual data transfer, and none of the errors that come with it

## Our Approach

API integration connects your business systems so data flows between them automatically. When a customer places an order on your website, the details should land in your CRM, trigger an invoice in your accounting system, update inventory, and notify your fulfilment team, without anyone re-entering a thing.

We assess your current tech stack, find where data is being moved or duplicated by hand, and build integrations that automate those flows. Whether you need to connect your ecommerce platform with Xero, sync your CRM with your email marketing tool, or build a custom API for something unusual, we handle the technical work.

For New Zealand businesses running a mix of local and international software, integration is especially valuable. Plenty of Kiwi businesses use Xero, Cin7, and Unleashed alongside global platforms like HubSpot and Shopify. We've connected these exact combinations before, and we know where the rough edges are.

## How It Works

Our simple process gets you from enquiry to results without the runaround.

1

### Discovery Call

We learn about your business, goals, and challenges in a free 30-minute consultation.

2

### Custom Proposal

You receive a detailed proposal with scope, timeline, and a clear investment breakdown within 48 hours.

3

### We Get to Work

Once approved, we start immediately with regular updates and check-ins throughout.

4

### Launch & Support

We deliver, launch, and provide ongoing support to ensure long-term success.

## Why Choose Lucid Media for API Integration?

We focus on results, not just deliverables. Every project we take on is designed to help your business grow.

As an Auckland-based agency, we understand the New Zealand market and work with businesses across the country to achieve their digital goals.

You get agency-quality work without the agency price tag or timeline. We use smart tools to work faster, so you see results sooner.

### What this means for you

Expert guidance

Work with specialists who understand the nuances of api integration & development.

Clear communication

No jargon, no confusion. We explain everything in plain language.

Ongoing support

We do not disappear after launch. We are here when you need us.

Proven results

Our track record speaks for itself. Real outcomes for real businesses.

## Real results from real campaigns

See what we have achieved for businesses like yours, with real outcomes we can point to.

Logistics

### [Tradevine: orders synced without anyone retyping them](https://www.lucidmedia.co.nz/case-studies/tradevine-automation/)

No more staff retyping order details between two systems

Workflow Automation + API Integration Read case study →

Technology

### [Site migrations: 90% less time moving content](https://www.lucidmedia.co.nz/case-studies/web-content-extractor/)

Every page moves across complete, with nothing lost in translation

90% Time Saved vs Manual Migration

Read case study →

[View All Case Studies](https://www.lucidmedia.co.nz/case-studies/)

## Other Workflow Development Services

[View all](https://www.lucidmedia.co.nz/services/workflow-development/)

### [Process Automation](https://www.lucidmedia.co.nz/services/workflow-development/process-automation/)

Your team shouldn't be doing work a machine can do faster and more accurately. We map your processes, work out what can run on its own, and build automations that take the repetitive work off their plate.

### [Custom Integrations](https://www.lucidmedia.co.nz/services/workflow-development/custom-integrations/)

When an off-the-shelf integration doesn't exist, we build it. Custom connectors that bridge your tools so data moves across your business on its own.

### [No-Code Automation](https://www.lucidmedia.co.nz/services/workflow-development/no-code-automation/)

Not every automation needs custom code. We use Zapier, Make, and other no-code tools to connect your apps and get workflows running in days, at a fraction of development cost.

## What our clients say

Real reviews from the businesses we have built, ranked and run campaigns for.

5.0 from 70+ reviews

> “Our CPA dropped by 66% and lead quality increased 200-300%. Not only almost immediately, but consistent for the last few months.”

Paul Zellman BDM, Austar Property Services

Jaide Wooler Executive Assistant, Tom Rawson

> We’ve been working with Jason from Lucid Media and couldn’t recommend him more. He’s been a fast communicator, proactive, and always willing to help. Jason goes above and beyond with providing recommendations and support.
>
> The websites he’s built and implemented for us have been excellent. He has captured our business perfectly and ensured that it is user friendly on both desktop/mobile. Fantastic service!

Google review

Terry Bradley Director, Precision Building Inspectors

> Jason and his team have been fantastic to work with from the initial website design and with the ongoing maintenance. They built us a really professional and well-designed site that represents our business well and it has been great having their continued support.
>
> It is nice to know someone reliable can manage our website and make sure it stays ranking on Google. They are always responsive when we need updates or changes made, and their technical expertise gives us peace of mind.

Google review

> “I’ve had around 10 websites developed over the years, and Jason is by far the best web developer I’ve ever worked with.”

Andrew Baker Owner, Electrical Plus

Mitch Taylor Director, Horton Taylor

> I have been working with Jason for a year now and he is absolutely brilliant, honest and reliable. His client first approach has meant his work is always on time and to a high standard.
>
> Most of all he actually gets the results he says he will.

Google review

Grace Zhang Sunshine Mortgages

> Communication with him is always smooth and effortless. The website he created for me exceeded my expectations in every way. I’m genuinely impressed with both the design and the overall structure.
>
> I’m looking forward to seeing what else the website can bring to me. If you’re thinking about building a website, Jason is definitely the person to go to.

Google review

> “Absolutely great in delivering our e-commerce website. A great experience from start to finish, and even beyond.”

Harry & Maria Owner, Pots of Joy

Samir Khanna Director, Professional Financial

> Working with Jason @ Lucid Media on our website was a great experience from start to finish. Jason brought our vision to life with creativity and professionalism; he understood what we were after, and this could be seen in the result.
>
> The design is clean and modern, and the functionality is exactly what we needed. Communication was smooth throughout the entire process, and deadlines were always met. Highly recommend to anyone looking for top-tier web design and development.

Google review

Alex Mayo Owner, Playceholdr

> I had Lucid Media do some SEO work for us and I'm super impressed with the results. Jason also took the time to educate me deeply on the topic so I didn't feel like everything was smoke and mirrors like I have had with previous agencies.

Google review

Britta Friedrich Manager, MagicGerman

> Working with Lucid Media was an excellent experience from start to finish. They took the time to thoroughly analyse our previous website, understand our product, and align with our company goals before creating a new, professional layout and copy.
>
> They truly went above and beyond, exceeding expectations at every step. I genuinely enjoyed the collaboration and look forward to working with them again in the future.

Google review

Melitta Adam Founder, Melitta Skin

> I had a call with Jason and was so impressed by how in-depth it was. He really listened, understood where I’m at, and gave me a clear action plan that I can actually use.
>
> It was practical, straightforward, and made me feel confident moving forward with my ads. I couldn’t recommend working with him enough.

Google review

> “We wanted to bring our idea for an app to life. He turned our ideas into reality.”

Alana Saunders Business Manager, A T Realty

Andrew Harvey Director, AES Comp

> Lucid Media provides great service, quickly establishing and refining our website. They are always available to us when we need changes made.
>
> Expert in SEO which is critical, our company now ranks at the top of Google searches, alongside our international suppliers but ahead of other agents around the world. We totally recommend Lucid as a highly competent and committed website developer and manager.

Google review

Ratu Tau Trekway Shuttle

> We had previously used another digital company for our website and digital marketing… things went downhill quickly, and our business suffered badly.
>
> Within 30 minutes, we were on a Teams meeting discussing the problems we were facing. By 2am, Jason had sent us a detailed report… By 4pm, our Google Ads were back up and running.
>
> Everything was turned around in less than 24 hours… seeing results that quickly was honestly incredible.
>
> Jason and the team at Lucid Media have helped get our business back on solid ground… Young, full of energy, passionate, and genuinely driven to help businesses succeed.

Google review

Alex Fladgate Owner, JunkBoss

> Jason created our JunkBoss company website from start to finish. He always responded immediately, shared great ideas, and the final site looks spectacular!!
>
> Highly recommend to anyone looking to get their website done.

Google review

> “They took the time to understand our vision and business needs, translating them into a stunning, user-friendly website.”

Dev Dhingra CEO, Fundmaster

Isaac Smith Managing Director, PSI

> Communication was insanely good, the work Jason provided me with was on a new level and blew me away. If you’re looking for someone who will go above and beyond for you then he is your man.

Google review

Tyler Newman Tillen Finance

> From the start, Jason has taken the time to understand my business properly rather than just pushing a generic marketing setup. We’ve built out a new website, landing pages, CRM integration, Google Ads and Meta campaigns, and the attention to detail across everything has been excellent.
>
> What stands out most is his responsiveness and willingness to adapt quickly. Any time we’ve needed changes or seen something in the data, he’s on it straight away and is always looking for ways to improve performance rather than just letting campaigns run.
>
> The key difference is that he genuinely feels invested in the success of the business, not just running ads in the background.

Google review

> “He was really acting in our best interests and went beyond what we were expecting him to achieve.”

Brianna Hoy Managing Director, PplPeople

Fiona Ashford Manager, Fee Funders

> When the finance company I manage, Fee Funders, changed ownership, Lucid Media took over all aspects of our IT and technology, and the impact has been outstanding. Jason quickly learned our legacy systems, implemented critical changes during the transition, and then led the development of our new software platform and reporting systems.
>
> Jason is exceptional across all areas of technology, both front-end and back-end. He’s practical, solutions-focused, and genuinely understands business needs as well as the technical side.

Google review

Lynnae Sands Manager, Windsor Industries

> Jason has been awesome to work with over the last few months. Whenever we've had any sort of issue with our website, he is extremely prompt in resolving it. Very professional and helpful, I highly recommend.

Google review

> “Jason is exceptional, excellent communications, a highly motivated individual. Such rare traits - very happy with his development work for us!”

Eddie Director, PlastiCard

Joel D'leema Director, TSB Living

> Jason has been awesome in the work he has done for us. He is fast, very responsive and professional. Would highly recommend.

Google review

J-Tip It Google review

> The team at Lucid Media have provided excellent service while recently coming in to help position J-Tip It to where they need to be!
>
> We are absolutely blown away with their quick responses, smooth customer service and their initiative to stay 10-steps ahead at all times. Results are immediate and the cost is undeniably justified.
>
> If you want to be in safe hands, choose Lucid!

Google review

> “The site looks clean, professional, and easy to use. He made the whole process super simple and stress-free.”

Aidan Fraei Agent, Ray White

## Frequently Asked Questions

Got questions? We have got answers. Here are some common questions about working with us.

[Ask a Question](https://www.lucidmedia.co.nz/contact/)

**What systems can you integrate?**

Most modern software has an API we can work with: CRMs like HubSpot and Salesforce, accounting platforms like Xero and MYOB, ecommerce systems like Shopify and WooCommerce, marketing tools, databases, and custom applications. We also work with New Zealand-specific platforms that local businesses rely on. Before any integration project starts, we assess your tech stack to confirm what each system can do and find the most efficient way to connect them.

**What if my software does not have an API?**

We work around it with scheduled file exports, webhooks, email parsing, or middleware that bridges the gap. For legacy systems without modern integration options, we can usually build a custom adapter that reads data in whatever format the system produces and translates it for your other tools. If direct integration genuinely isn't possible, we find a workaround that still removes the manual data transfer while working within the limits of your existing software.

**How do you handle data security during integration?**

Security is part of the build, not an afterthought. We implement proper authentication with API keys or OAuth, encrypt data in transit with TLS, and apply access controls so each integration can only touch the specific data it needs. For New Zealand businesses handling personal information, we design integrations with the Privacy Act 2020 in mind, so data is handled responsibly as it moves between systems. We also keep audit logs, giving you a record of what was transferred and when.

**What about ongoing maintenance of integrations?**

Integrations need maintenance, because the systems they connect keep changing: new releases, new API versions, modified data structures. We offer support packages that include monitoring, proactive updates when connected platforms announce changes, and prompt fixes if something breaks unexpectedly. Without maintenance, an integration can fail silently and quietly start producing wrong data, which is worse than failing loudly. Our monitoring catches issues early, so they're fixed before they affect your operations.

**How much does API integration cost?**

Cost depends on how many systems you're connecting, how complex the data mapping is, and whether custom API development is needed. A straightforward integration between two well-documented SaaS platforms costs far less than connecting multiple systems with complex transformations or legacy software without standard APIs. We provide fixed-fee proposals after assessing your requirements. The business case is usually simple to run yourself: count the hours someone currently spends moving data by hand, and weigh that against a one-off build cost.

**How long does an integration project take?**

Simple integrations between two modern platforms with well-documented APIs take 1 to 2 weeks. More complex projects involving multiple systems, custom data transformations, or legacy software typically take 4 to 8 weeks. That timeline covers assessment, development, testing with real data, and documentation. We test thoroughly before going live, because a data integrity problem in an integration doesn't stay put. It cascades through every system connected to it.

**Can you integrate Xero with our other business systems?**

Yes. Xero integration is one of the most common requests we get from New Zealand businesses. We connect Xero with your CRM, ecommerce platform, inventory system, or custom applications so invoices, payments, and financial data flow automatically without manual re-entry. Common builds include syncing Shopify or WooCommerce orders to Xero as invoices, triggering Xero billing when a CRM deal closes, and pulling Xero data into custom dashboards so you can see your financial position in real time.

**What is the difference between API integration and no-code automation?**

No-code platforms like Zapier and Make give you pre-built connectors for common scenarios, and they're great for straightforward workflows. Custom API integration means building the connection directly between systems, which gives you more control, handles higher volumes, and supports data transformations that no-code tools can't manage. We often recommend a mix: no-code where it fits, custom API work where the requirements outgrow it. That gets you the best balance of speed, cost, and capability.

## Ready to connect your business systems? get your free strategy session.

Tell us about your integration plan and we'll show you how we can help you connect your business systems.

Free consultation & quote

Response within 24 hours

No obligation to proceed

[info@lucidmedia.co.nz](mailto:info@lucidmedia.co.nz) [+64 27 582 4369](tel:+64275824369)
