# Connect your systems and automate workflows

Source: https://www.lucidmedia.co.nz/services/web-development/api-integration/

Your website, CRM, accounting software, and inventory system each hold part of the picture. We connect them so data flows automatically and your team stops re-keying it.

[Get Your Free Website Audit](https://www.lucidmedia.co.nz/services/web-development/api-integration/#booking) [View All Web Development Services](https://www.lucidmedia.co.nz/services/web-development/)

## Sound Familiar?

These are the problems we solve every day for businesses like yours.

### Data lives in disconnected systems

Customer information, orders, and inventory exist in separate tools with no connection, forcing staff to manually copy data between platforms.

### Manual data entry causes errors

Re-keying information between your website, CRM, and accounting software introduces mistakes that affect invoicing, stock levels, and customer records.

### You cannot get a complete picture of your business

Without connected systems, generating reports that span multiple platforms requires hours of manual data collection and reconciliation.

### Your website cannot access business data

Customer account details, real-time pricing, or stock availability from your backend systems are not surfaced on your website, limiting self-service capabilities.

API standards we build to: REST & GraphQL

2

Weeks for a two-system integration

2-4

Built with error logging and retries

100%

Projects since 2018

200+

## What's included

Here's what the work covers.

01

### Custom API Development

Build APIs to connect your unique systems

02

### Third-Party Integration

Connect with CRMs, ERPs, payment systems, and more

03

### Data Synchronisation

Keep data consistent across all your platforms

04

### Webhook Implementation

Real-time updates between connected systems

## What You Get

Automated data flow between all your systems

No more re-keying data between platforms

Real-time visibility across your entire business

Self-service features powered by live data

## Our Approach

Most New Zealand businesses already run on capable software. The problem is the gaps between systems. Your website, CRM, accounting package, email platform, and inventory system each hold valuable data, but until they talk to each other, your team is the integration layer: copying information by hand and absorbing the errors that come with it.

We build integrations that are reliable and maintainable. Whether your website needs to pull real-time stock levels from your inventory system, push online orders straight into Xero, or sync customer data between your CRM and email platform, we create connections that handle errors gracefully and keep your data consistent. Every integration includes logging and monitoring, so issues are caught before they affect your business.

For businesses that need to expose their own data, we develop custom APIs to REST or GraphQL standards, with proper authentication, rate limiting, and documentation. A well-designed API turns your business data into a platform that can power new products, partnerships, and revenue streams.

## How It Works

Our simple process gets you from enquiry to results without the runaround.

1

### Discovery Call

We learn about your business, goals, and challenges in a free 30-minute consultation.

2

### Custom Proposal

You receive a detailed proposal with scope, timeline, and a clear investment breakdown within 48 hours.

3

### We Get to Work

Once approved, we start immediately with regular updates and check-ins throughout.

4

### Launch & Support

We deliver, launch, and provide ongoing support to ensure long-term success.

## Why Choose Lucid Media for API Integration?

We focus on results, not just deliverables. Every project we take on is designed to help your business grow.

As an Auckland-based agency, we understand the New Zealand market and work with businesses across the country to achieve their digital goals.

You get agency-quality work without the agency price tag or timeline. We use smart tools to work faster, so you see results sooner.

### What this means for you

Expert guidance

Work with specialists who understand the nuances of web app integration & apis.

Clear communication

No jargon, no confusion. We explain everything in plain language.

Ongoing support

We do not disappear after launch. We are here when you need us.

Proven results

Our track record speaks for itself. Real outcomes for real businesses.

Free download

## Planning a new website? Start with a brief

A fill-in template for your goals, pages, content, features and budget, so every web team quotes the same job.

[Get the free template](https://www.lucidmedia.co.nz/resources/website-project-brief-template/)

Free template, 12 pages

## Real results from real campaigns

See what we have achieved for businesses like yours, with real outcomes we can point to.

Real Estate

### [AT Realty: instant commission figures in front of vendors](https://www.lucidmedia.co.nz/case-studies/ray-white-commission-app/)

Agents no longer do maths in front of vendors during a pitch

Mobile App Development + UI/UX Design Read case study →

E-commerce

### [TSB Living: refunds handled in one system instead of spreadsheets](https://www.lucidmedia.co.nz/case-studies/tsb-living-refund-system/)

No more copying refund details between spreadsheet tabs by hand

80% Faster Processing

Read case study →

E-commerce

### [Five tracking systems unified into one portal for TSB Living](https://www.lucidmedia.co.nz/case-studies/tsb-living-multi-carrier-tracking/)

Customers no longer need to guess which carrier has their order

5 Tracking systems unified behind one search box

Read case study →

Technology

### [PlastiCard: a full rebuild with feature parity on iOS 26](https://www.lucidmedia.co.nz/case-studies/plasticard-app-upgrade/)

A faster, more reliable way for customers to order custom ID cards

Mobile App Development + React Native Upgrade Read case study →

[View All Case Studies](https://www.lucidmedia.co.nz/case-studies/)

## Other Web Development Services

[View all](https://www.lucidmedia.co.nz/services/web-development/)

### [Web Apps](https://www.lucidmedia.co.nz/services/web-development/custom-web-application/)

Off-the-shelf software makes you work around its limitations. We build custom web applications around the way your business actually runs, from internal tools to customer-facing platforms.

### [E-commerce Dev](https://www.lucidmedia.co.nz/services/web-development/ecommerce-development/)

An online store is a system: checkout, payments, stock, orders, and shipping all working together. We build that system properly, on Shopify, WooCommerce, or a custom platform.

### [WordPress Dev](https://www.lucidmedia.co.nz/services/web-development/wordpress-website-development/)

WordPress done properly is fast, secure, and easy to maintain. We write custom theme code for everything from simple sites to complex builds. No bloated themes, no plugin sprawl.

### [Plugin Dev](https://www.lucidmedia.co.nz/services/web-development/wordpress-plugin-development/)

When nothing in the plugin directory does what your business needs, we build the plugin that does. Clean, secure code that extends WordPress exactly how you need.

## What our clients say

Real reviews from the businesses we have built, ranked and run campaigns for.

5.0 from 70+ reviews

> “Our CPA dropped by 66% and lead quality increased 200-300%. Not only almost immediately, but consistent for the last few months.”

Paul Zellman BDM, Austar Property Services

Jaide Wooler Executive Assistant, Tom Rawson

> We’ve been working with Jason from Lucid Media and couldn’t recommend him more. He’s been a fast communicator, proactive, and always willing to help. Jason goes above and beyond with providing recommendations and support.
>
> The websites he’s built and implemented for us have been excellent. He has captured our business perfectly and ensured that it is user friendly on both desktop/mobile. Fantastic service!

Google review

Terry Bradley Director, Precision Building Inspectors

> Jason and his team have been fantastic to work with from the initial website design and with the ongoing maintenance. They built us a really professional and well-designed site that represents our business well and it has been great having their continued support.
>
> It is nice to know someone reliable can manage our website and make sure it stays ranking on Google. They are always responsive when we need updates or changes made, and their technical expertise gives us peace of mind.

Google review

> “I’ve had around 10 websites developed over the years, and Jason is by far the best web developer I’ve ever worked with.”

Andrew Baker Owner, Electrical Plus

Mitch Taylor Director, Horton Taylor

> I have been working with Jason for a year now and he is absolutely brilliant, honest and reliable. His client first approach has meant his work is always on time and to a high standard.
>
> Most of all he actually gets the results he says he will.

Google review

Grace Zhang Sunshine Mortgages

> Communication with him is always smooth and effortless. The website he created for me exceeded my expectations in every way. I’m genuinely impressed with both the design and the overall structure.
>
> I’m looking forward to seeing what else the website can bring to me. If you’re thinking about building a website, Jason is definitely the person to go to.

Google review

> “Absolutely great in delivering our e-commerce website. A great experience from start to finish, and even beyond.”

Harry & Maria Owner, Pots of Joy

Samir Khanna Director, Professional Financial

> Working with Jason @ Lucid Media on our website was a great experience from start to finish. Jason brought our vision to life with creativity and professionalism; he understood what we were after, and this could be seen in the result.
>
> The design is clean and modern, and the functionality is exactly what we needed. Communication was smooth throughout the entire process, and deadlines were always met. Highly recommend to anyone looking for top-tier web design and development.

Google review

Alex Mayo Owner, Playceholdr

> I had Lucid Media do some SEO work for us and I'm super impressed with the results. Jason also took the time to educate me deeply on the topic so I didn't feel like everything was smoke and mirrors like I have had with previous agencies.

Google review

Britta Friedrich Manager, MagicGerman

> Working with Lucid Media was an excellent experience from start to finish. They took the time to thoroughly analyse our previous website, understand our product, and align with our company goals before creating a new, professional layout and copy.
>
> They truly went above and beyond, exceeding expectations at every step. I genuinely enjoyed the collaboration and look forward to working with them again in the future.

Google review

Melitta Adam Founder, Melitta Skin

> I had a call with Jason and was so impressed by how in-depth it was. He really listened, understood where I’m at, and gave me a clear action plan that I can actually use.
>
> It was practical, straightforward, and made me feel confident moving forward with my ads. I couldn’t recommend working with him enough.

Google review

> “We wanted to bring our idea for an app to life. He turned our ideas into reality.”

Alana Saunders Business Manager, A T Realty

Andrew Harvey Director, AES Comp

> Lucid Media provides great service, quickly establishing and refining our website. They are always available to us when we need changes made.
>
> Expert in SEO which is critical, our company now ranks at the top of Google searches, alongside our international suppliers but ahead of other agents around the world. We totally recommend Lucid as a highly competent and committed website developer and manager.

Google review

Ratu Tau Trekway Shuttle

> We had previously used another digital company for our website and digital marketing… things went downhill quickly, and our business suffered badly.
>
> Within 30 minutes, we were on a Teams meeting discussing the problems we were facing. By 2am, Jason had sent us a detailed report… By 4pm, our Google Ads were back up and running.
>
> Everything was turned around in less than 24 hours… seeing results that quickly was honestly incredible.
>
> Jason and the team at Lucid Media have helped get our business back on solid ground… Young, full of energy, passionate, and genuinely driven to help businesses succeed.

Google review

Alex Fladgate Owner, JunkBoss

> Jason created our JunkBoss company website from start to finish. He always responded immediately, shared great ideas, and the final site looks spectacular!!
>
> Highly recommend to anyone looking to get their website done.

Google review

> “They took the time to understand our vision and business needs, translating them into a stunning, user-friendly website.”

Dev Dhingra CEO, Fundmaster

Isaac Smith Managing Director, PSI

> Communication was insanely good, the work Jason provided me with was on a new level and blew me away. If you’re looking for someone who will go above and beyond for you then he is your man.

Google review

Tyler Newman Tillen Finance

> From the start, Jason has taken the time to understand my business properly rather than just pushing a generic marketing setup. We’ve built out a new website, landing pages, CRM integration, Google Ads and Meta campaigns, and the attention to detail across everything has been excellent.
>
> What stands out most is his responsiveness and willingness to adapt quickly. Any time we’ve needed changes or seen something in the data, he’s on it straight away and is always looking for ways to improve performance rather than just letting campaigns run.
>
> The key difference is that he genuinely feels invested in the success of the business, not just running ads in the background.

Google review

> “He was really acting in our best interests and went beyond what we were expecting him to achieve.”

Brianna Hoy Managing Director, PplPeople

Fiona Ashford Manager, Fee Funders

> When the finance company I manage, Fee Funders, changed ownership, Lucid Media took over all aspects of our IT and technology, and the impact has been outstanding. Jason quickly learned our legacy systems, implemented critical changes during the transition, and then led the development of our new software platform and reporting systems.
>
> Jason is exceptional across all areas of technology, both front-end and back-end. He’s practical, solutions-focused, and genuinely understands business needs as well as the technical side.

Google review

Lynnae Sands Manager, Windsor Industries

> Jason has been awesome to work with over the last few months. Whenever we've had any sort of issue with our website, he is extremely prompt in resolving it. Very professional and helpful, I highly recommend.

Google review

> “Jason is exceptional, excellent communications, a highly motivated individual. Such rare traits - very happy with his development work for us!”

Eddie Director, PlastiCard

Joel D'leema Director, TSB Living

> Jason has been awesome in the work he has done for us. He is fast, very responsive and professional. Would highly recommend.

Google review

J-Tip It Google review

> The team at Lucid Media have provided excellent service while recently coming in to help position J-Tip It to where they need to be!
>
> We are absolutely blown away with their quick responses, smooth customer service and their initiative to stay 10-steps ahead at all times. Results are immediate and the cost is undeniably justified.
>
> If you want to be in safe hands, choose Lucid!

Google review

> “The site looks clean, professional, and easy to use. He made the whole process super simple and stress-free.”

Aidan Fraei Agent, Ray White

## Frequently Asked Questions

Got questions? We have got answers. Here are some common questions about working with us.

[Ask a Question](https://www.lucidmedia.co.nz/contact/)

**What systems can you integrate?**

We integrate with a wide range of platforms including CRMs like HubSpot and Salesforce, accounting systems like Xero and MYOB, marketing tools like Mailchimp and ActiveCampaign, payment gateways, shipping providers, and inventory management systems. If a platform has a documented API, we can build a reliable integration with it. We have also worked with industry-specific systems common to New Zealand businesses in sectors like construction, agriculture, healthcare, and logistics. During our discovery phase, we map out your full software ecosystem and identify the most valuable integration points.

**Can you build a custom API for my system?**

Yes, we develop custom RESTful and GraphQL APIs that expose your business data securely for use by other applications, mobile apps, or partner organisations. Every API we build includes full documentation, versioning, and proper authentication so third parties can integrate with your system confidently. A well-designed API turns your business data into a platform that can power new products, partnerships, and revenue streams. We also handle API hosting, monitoring, and scaling so your endpoints remain reliable under varying load conditions.

**How do you handle API security?**

API security is a critical focus in every integration project. We implement authentication using industry-standard protocols like OAuth 2.0 and API keys, apply rate limiting to prevent abuse, validate all incoming data to block injection attacks, and encrypt data in transit using TLS. For sensitive integrations, we also implement IP whitelisting, request signing, and audit logging so you have full visibility into who is accessing your data and when. These security measures protect both your systems and the data of your New Zealand customers.

**What if the service does not have an API?**

For services without a documented API, we explore several alternative approaches. These include webhooks for event-driven data transfer, scheduled file exports and imports using CSV or XML formats, screen scraping for read-only data extraction, and custom middleware that bridges incompatible systems. In some cases, we build a data synchronisation layer that polls the service at regular intervals and keeps your systems in sync. We assess the reliability and maintainability of each option and recommend the approach that will hold up best long-term for your New Zealand business.

**How much do API integration services cost?**

Integration costs depend on the number of systems being connected, the complexity of the data flows, and the quality of the APIs involved. Across the market, a straightforward two-system integration like connecting your website to Xero typically runs $3,000-$8,000, while more complex multi-system integrations with custom data mapping, error handling, and monitoring range from $10,000 to $30,000 or more. Lucid Media provides detailed quotes that break down each integration component so you can prioritise the connections that deliver the most value first.

**How long do integration projects take?**

A simple integration between two well-documented systems can often be completed in 2-4 weeks. Multi-system integrations with complex data flows, custom middleware, and extensive testing typically take 4-10 weeks. The timeline is influenced by the quality of the APIs involved, as some third-party systems have well-documented, modern APIs while others require significant workarounds. We always build in time for thorough testing with real data to ensure the integration handles edge cases and error conditions gracefully before going live.

**What happens if an integration breaks?**

We design every integration with failure handling built in from the start. This includes retry logic for temporary outages, error logging that captures exactly what went wrong, and alerting systems that notify you or our team when an issue needs attention. For critical integrations, we implement queuing systems that store data during outages and process it automatically once the connection is restored, so no data is lost. Our support packages include monitoring and maintenance that catches issues proactively, often before they have any visible impact on your business operations.

**Can integrations run in real-time?**

Yes, depending on the systems involved, we can build real-time integrations using webhooks, WebSocket connections, or streaming APIs that transfer data the moment an event occurs. For example, a new order on your website can instantly create an invoice in Xero, update stock levels in your inventory system, and trigger a fulfilment notification to your warehouse. When real-time is not supported by a third-party system, we implement near-real-time polling that checks for changes at short intervals, typically every few minutes. We recommend the approach that balances speed, reliability, and cost for your specific use case.

## Ready to Plan your? get your free strategy session.

Tell us about your integration and we'll show you how we can help you Plan your.

Free consultation & quote

Response within 24 hours

No obligation to proceed

[info@lucidmedia.co.nz](mailto:info@lucidmedia.co.nz) [+64 27 582 4369](tel:+64275824369)
