# A website designed specifically for your business

Source: https://www.lucidmedia.co.nz/services/web-design/custom-website-design/

No templates, no compromises. We design every page around how your customers make decisions, so your website does more than look the part. It wins you work.

[Get Your Free Website Audit](https://www.lucidmedia.co.nz/services/web-design/custom-website-design/#booking) [View All Web Design Services](https://www.lucidmedia.co.nz/services/web-design/)

## Sound Familiar?

These are the problems we solve every day for businesses like yours.

### Your site looks like everyone else's

Template websites make your business blend in with every competitor using the same theme. The trust you've built offline doesn't carry over to a site that looks borrowed.

### Visitors leave without taking action

Generic layouts have no strategy behind them. Visitors can't find what they need, nothing tells them what to do next, and every one who leaves is a potential client you didn't win.

### Your brand story gets lost

Pre-built themes force your content into rigid formats. Whatever makes your business different gets squeezed into someone else's structure until it reads like everyone else's.

### The design can't keep up with the business

As your business grows, a template becomes a limitation rather than an asset. Every new service or direction means another expensive workaround on a foundation that was never yours.

First impressions are design

94%

Projects since 2018

200+

Leave unattractive websites

38%

Judge credibility by design

75%

## What's included

Here's what the work covers.

01

### A design that's yours alone

Every element is designed for your brand, not adapted from someone else's theme

02

### Built to convert

Layouts planned around one job: moving visitors toward an enquiry

03

### Mobile-first approach

Looks right and works properly on every device and screen size

04

### Fast load times

Built lean so pages load fast, for visitors and for Google

## What You Get

A website that is unmistakably yours

Clear paths that turn visitors into enquiries

Full design flexibility as your business grows

Stronger first impressions with every visitor

## Our Approach

Every business has a story, and a template was never going to tell yours. Our custom website design process starts with understanding your brand, your customers, and the outcomes you need from the site. We research your industry and competitors across New Zealand to find the places where design can genuinely set you apart.

From wireframes through to polished visuals, every element earns its place. Navigation is planned around how your customers actually think, not how your business is structured internally. Colour palettes, typography, and imagery reinforce your brand at every touchpoint, and calls to action sit exactly where visitors are ready to act.

The result is a website that feels like a natural extension of your business and works harder than a template ever could, because it was built from the ground up to serve your goals. That's been our approach across 200+ projects since 2018.

## How It Works

Our simple process gets you from enquiry to results without the runaround.

1

### Discovery Call

We learn about your business, goals, and challenges in a free 30-minute consultation.

2

### Custom Proposal

You receive a detailed proposal with scope, timeline, and a clear investment breakdown within 48 hours.

3

### We Get to Work

Once approved, we start immediately with regular updates and check-ins throughout.

4

### Launch & Support

We deliver, launch, and provide ongoing support to ensure long-term success.

## Why Choose Lucid Media for Custom Design?

We focus on results, not just deliverables. Every project we take on is designed to help your business grow.

As an Auckland-based agency, we understand the New Zealand market and work with businesses across the country to achieve their digital goals.

You get agency-quality work without the agency price tag or timeline. We use smart tools to work faster, so you see results sooner.

### What this means for you

Expert guidance

Work with specialists who understand the nuances of custom website design.

Clear communication

No jargon, no confusion. We explain everything in plain language.

Ongoing support

We do not disappear after launch. We are here when you need us.

Proven results

Our track record speaks for itself. Real outcomes for real businesses.

Free download

## Planning a new website? Start with a brief

A fill-in template for your goals, pages, content, features and budget, so every web team quotes the same job.

[Get the free template](https://www.lucidmedia.co.nz/resources/website-project-brief-template/)

Free template, 12 pages

## Real results from real campaigns

See what we have achieved for businesses like yours, with real outcomes we can point to.

Real Estate · New Zealand

### [A T Realty Ray White: 155% more organic clicks](https://www.lucidmedia.co.nz/case-studies/at-realty-ray-white/)

Sellers can now find the right local office in one click

+155% Organic Clicks

Read case study →

Logistics · New Zealand

### [GetATaxi: 643% organic traffic growth](https://www.lucidmedia.co.nz/case-studies/getataxi/)

Now ranking alongside the big rideshare names for airport transfers

+643% Organic Traffic

Read case study →

Automotive · New Zealand

### [Tiger Tint & Wrap: 323 enquiries in four months](https://www.lucidmedia.co.nz/case-studies/tiger-tint/)

Helping customers pick the right finish for their budget and timeline

323 website enquiries

Read case study →

Trades & Services · New Zealand

### [JunkBoss: 182% more search visibility](https://www.lucidmedia.co.nz/case-studies/junkboss/)

Now showing up first when Bay of Plenty locals search

+182% more search visibility

Read case study →

[View All Case Studies](https://www.lucidmedia.co.nz/case-studies/)

## Other Web Design Services

[View all](https://www.lucidmedia.co.nz/services/web-design/)

### [E-commerce](https://www.lucidmedia.co.nz/services/web-design/ecommerce-website-design/)

An online store has one job: make buying easy. We design e-commerce experiences that present your products properly, remove the friction between browsing and buying, and give shoppers a reason to trust you with their card details.

### [WordPress](https://www.lucidmedia.co.nz/services/web-design/wordpress-website-design/)

A WordPress site should give you control, not anxiety. We design custom WordPress websites that look sharp, load fast, and have a back end you can actually use, without calling a developer for every small change.

### [Responsive](https://www.lucidmedia.co.nz/services/web-design/responsive-website-design/)

Google ranks your site on its mobile version, and a large share of your visitors arrive on a phone. We design responsive websites that work properly on phones, tablets, and desktops, so nobody gets a squeezed-down version of the real thing.

### [UI/UX](https://www.lucidmedia.co.nz/services/web-design/ui-ux-design/)

The best interfaces are invisible. We design digital products people use without thinking, where every screen makes the next step obvious and nothing gets between your users and what they came to do.

## What our clients say

Real reviews from the businesses we have built, ranked and run campaigns for.

5.0 from 70+ reviews

> “Our CPA dropped by 66% and lead quality increased 200-300%. Not only almost immediately, but consistent for the last few months.”

Paul Zellman BDM, Austar Property Services

Jaide Wooler Executive Assistant, Tom Rawson

> We’ve been working with Jason from Lucid Media and couldn’t recommend him more. He’s been a fast communicator, proactive, and always willing to help. Jason goes above and beyond with providing recommendations and support.
>
> The websites he’s built and implemented for us have been excellent. He has captured our business perfectly and ensured that it is user friendly on both desktop/mobile. Fantastic service!

Google review

Terry Bradley Director, Precision Building Inspectors

> Jason and his team have been fantastic to work with from the initial website design and with the ongoing maintenance. They built us a really professional and well-designed site that represents our business well and it has been great having their continued support.
>
> It is nice to know someone reliable can manage our website and make sure it stays ranking on Google. They are always responsive when we need updates or changes made, and their technical expertise gives us peace of mind.

Google review

> “I’ve had around 10 websites developed over the years, and Jason is by far the best web developer I’ve ever worked with.”

Andrew Baker Owner, Electrical Plus

Mitch Taylor Director, Horton Taylor

> I have been working with Jason for a year now and he is absolutely brilliant, honest and reliable. His client first approach has meant his work is always on time and to a high standard.
>
> Most of all he actually gets the results he says he will.

Google review

Grace Zhang Sunshine Mortgages

> Communication with him is always smooth and effortless. The website he created for me exceeded my expectations in every way. I’m genuinely impressed with both the design and the overall structure.
>
> I’m looking forward to seeing what else the website can bring to me. If you’re thinking about building a website, Jason is definitely the person to go to.

Google review

> “Absolutely great in delivering our e-commerce website. A great experience from start to finish, and even beyond.”

Harry & Maria Owner, Pots of Joy

Samir Khanna Director, Professional Financial

> Working with Jason @ Lucid Media on our website was a great experience from start to finish. Jason brought our vision to life with creativity and professionalism; he understood what we were after, and this could be seen in the result.
>
> The design is clean and modern, and the functionality is exactly what we needed. Communication was smooth throughout the entire process, and deadlines were always met. Highly recommend to anyone looking for top-tier web design and development.

Google review

Alex Mayo Owner, Playceholdr

> I had Lucid Media do some SEO work for us and I'm super impressed with the results. Jason also took the time to educate me deeply on the topic so I didn't feel like everything was smoke and mirrors like I have had with previous agencies.

Google review

Britta Friedrich Manager, MagicGerman

> Working with Lucid Media was an excellent experience from start to finish. They took the time to thoroughly analyse our previous website, understand our product, and align with our company goals before creating a new, professional layout and copy.
>
> They truly went above and beyond, exceeding expectations at every step. I genuinely enjoyed the collaboration and look forward to working with them again in the future.

Google review

Melitta Adam Founder, Melitta Skin

> I had a call with Jason and was so impressed by how in-depth it was. He really listened, understood where I’m at, and gave me a clear action plan that I can actually use.
>
> It was practical, straightforward, and made me feel confident moving forward with my ads. I couldn’t recommend working with him enough.

Google review

> “We wanted to bring our idea for an app to life. He turned our ideas into reality.”

Alana Saunders Business Manager, A T Realty

Andrew Harvey Director, AES Comp

> Lucid Media provides great service, quickly establishing and refining our website. They are always available to us when we need changes made.
>
> Expert in SEO which is critical, our company now ranks at the top of Google searches, alongside our international suppliers but ahead of other agents around the world. We totally recommend Lucid as a highly competent and committed website developer and manager.

Google review

Ratu Tau Trekway Shuttle

> We had previously used another digital company for our website and digital marketing… things went downhill quickly, and our business suffered badly.
>
> Within 30 minutes, we were on a Teams meeting discussing the problems we were facing. By 2am, Jason had sent us a detailed report… By 4pm, our Google Ads were back up and running.
>
> Everything was turned around in less than 24 hours… seeing results that quickly was honestly incredible.
>
> Jason and the team at Lucid Media have helped get our business back on solid ground… Young, full of energy, passionate, and genuinely driven to help businesses succeed.

Google review

Alex Fladgate Owner, JunkBoss

> Jason created our JunkBoss company website from start to finish. He always responded immediately, shared great ideas, and the final site looks spectacular!!
>
> Highly recommend to anyone looking to get their website done.

Google review

> “They took the time to understand our vision and business needs, translating them into a stunning, user-friendly website.”

Dev Dhingra CEO, Fundmaster

Isaac Smith Managing Director, PSI

> Communication was insanely good, the work Jason provided me with was on a new level and blew me away. If you’re looking for someone who will go above and beyond for you then he is your man.

Google review

Tyler Newman Tillen Finance

> From the start, Jason has taken the time to understand my business properly rather than just pushing a generic marketing setup. We’ve built out a new website, landing pages, CRM integration, Google Ads and Meta campaigns, and the attention to detail across everything has been excellent.
>
> What stands out most is his responsiveness and willingness to adapt quickly. Any time we’ve needed changes or seen something in the data, he’s on it straight away and is always looking for ways to improve performance rather than just letting campaigns run.
>
> The key difference is that he genuinely feels invested in the success of the business, not just running ads in the background.

Google review

> “He was really acting in our best interests and went beyond what we were expecting him to achieve.”

Brianna Hoy Managing Director, PplPeople

Fiona Ashford Manager, Fee Funders

> When the finance company I manage, Fee Funders, changed ownership, Lucid Media took over all aspects of our IT and technology, and the impact has been outstanding. Jason quickly learned our legacy systems, implemented critical changes during the transition, and then led the development of our new software platform and reporting systems.
>
> Jason is exceptional across all areas of technology, both front-end and back-end. He’s practical, solutions-focused, and genuinely understands business needs as well as the technical side.

Google review

Lynnae Sands Manager, Windsor Industries

> Jason has been awesome to work with over the last few months. Whenever we've had any sort of issue with our website, he is extremely prompt in resolving it. Very professional and helpful, I highly recommend.

Google review

> “Jason is exceptional, excellent communications, a highly motivated individual. Such rare traits - very happy with his development work for us!”

Eddie Director, PlastiCard

Joel D'leema Director, TSB Living

> Jason has been awesome in the work he has done for us. He is fast, very responsive and professional. Would highly recommend.

Google review

J-Tip It Google review

> The team at Lucid Media have provided excellent service while recently coming in to help position J-Tip It to where they need to be!
>
> We are absolutely blown away with their quick responses, smooth customer service and their initiative to stay 10-steps ahead at all times. Results are immediate and the cost is undeniably justified.
>
> If you want to be in safe hands, choose Lucid!

Google review

> “The site looks clean, professional, and easy to use. He made the whole process super simple and stress-free.”

Aidan Fraei Agent, Ray White

## Frequently Asked Questions

Got questions? We have got answers. Here are some common questions about working with us.

[Ask a Question](https://www.lucidmedia.co.nz/contact/)

**How long does a custom website design take?**

Most custom website design projects take 4-8 weeks depending on scope and complexity. We start with a discovery phase to understand your brand, audience, and goals, then move through wireframes and mockups before final design and build. Larger sites with many unique page layouts or complex functionality can stretch to 10-12 weeks. You get a detailed timeline at the start of the project, so you always know what happens next and when.

**What makes custom design different from templates?**

Custom design means every layout, visual element, and interaction is created for your brand and your goals. Templates force your content into someone else's structure, and they usually ship with code bloat that slows your site down. A custom site is built from the ground up to serve your audience, so it looks and performs differently from every competitor using the same theme. You also avoid the licensing restrictions and update headaches that come with third-party templates.

**Do you provide design revisions?**

Yes. Revision rounds are built into every stage of the project. We share wireframes, mockups, and design concepts for your feedback before moving forward, so the design develops with you rather than being revealed at the end. Most projects include two to three revision rounds per phase, which is usually more than enough to get things exactly right. If you need more beyond the agreed scope, we accommodate that on a time-and-materials basis.

**Will I own the design files?**

Yes, you own everything. At project completion you receive the full design files, assets, and the finished website. That includes Figma source files, custom graphics and icons, and the complete codebase. We don't believe in locking clients in. If you ever want to take the files to another agency or developer, you're free to do exactly that. Nothing about your own website should sit behind someone else's licence.

**How much does a custom website design cost?**

Custom website design pricing depends on page count, functionality, and scope. Across the New Zealand market, most small business custom design projects sit around $5,000 and scale up from there for more complex builds. We don't publish a rate card. You get a detailed, fixed-price quote after a free discovery call, with every line item explained, so there are no surprises partway through the project.

**How does custom design affect my SEO and marketing?**

Custom design supports your SEO because every page is structured for search visibility from day one. We write semantic HTML, optimise page speed, and build layouts that guide visitors toward an enquiry, all things Google measures. Templates load CSS and JavaScript you never use, while a custom build ships only what each page needs. That means faster load times and better Core Web Vitals, which shows up in your rankings and in how long visitors stay.

**Do you offer ongoing support after the site launches?**

Yes. We offer ongoing support and maintenance plans covering security updates, performance monitoring, content changes, and design refinements as your business evolves. We also train your team at launch so day-to-day content updates never need a developer. Plenty of clients handle the small changes themselves and bring us in for the bigger ones, and that arrangement works well. Either way, you always know who to call when something needs doing.

**Is custom design worth it for a small business?**

For most small New Zealand businesses, yes. A well-designed website builds credibility from the first visit, which matters when you're competing against larger companies with bigger budgets. Stanford research found 75% of users judge a company's credibility by its website design, so your site is doing sales work before anyone reads a word. The value comes from a site that works as a sales tool rather than an online brochure: clearer paths to enquiry, stronger first impressions, and a design that grows with the business instead of holding it back.

## Ready to Start your custom? get your free strategy session.

Tell us about your design and we'll show you how we can help you Start your custom.

Free consultation & quote

Response within 24 hours

No obligation to proceed

[info@lucidmedia.co.nz](mailto:info@lucidmedia.co.nz) [+64 27 582 4369](tel:+64275824369)
