# Sales funnels that turn prospects into customers Source: https://www.lucidmedia.co.nz/services/funnel-building/sales-funnel/ Most leads don't buy on first contact. We build sales funnels that do the follow-up for you, moving prospects from first click to paying customer through a system you can measure at every stage. [Book Free Strategy Call](https://www.lucidmedia.co.nz/services/funnel-building/sales-funnel/#booking) [View All Funnel Building Services](https://www.lucidmedia.co.nz/services/funnel-building/) ## Sound Familiar? These are the problems we solve every day for businesses like yours. ### Leads come in but never convert to sales Enquiries arrive, but with no structured follow-up process, prospects go cold before they buy. ### No system for moving people from interest to purchase Your marketing creates awareness, but nothing in the middle builds the trust that closes the sale. ### Manual follow-up that cannot scale Your sales team tries to follow up with every lead personally. There aren't enough hours in the day. ### Inconsistent revenue from month to month Without a predictable funnel, revenue swings on referrals and luck rather than a repeatable system. Weeks, typical funnel build time 4-8 Client revenue generated $1M+ Non-routine sales need five plus follow-ups 80% ## What's included Here's what the work covers. 01 ### Funnel Strategy We map how your customers actually buy, then build around it 02 ### Landing Page Creation Focused pages with one job at every stage of the funnel 03 ### Email Sequences Follow-up emails that keep selling after the first visit 04 ### Conversion Optimisation Testing and refinement at every stage after launch ## What You Get A repeatable system that follows up with every lead automatically A predictable pipeline instead of feast-or-famine months Nurture sequences that do the selling before your team picks up the phone More sales capacity without adding headcount ## Our Approach A sales funnel is the system that takes someone from first hearing about you to paying you. Without one, every lead depends on somebody remembering to follow up, and the moment things get busy, opportunities slip through the cracks. We design funnels around how your customers actually buy. For high-ticket services, that might mean a lead magnet, a nurture sequence, and a consultation booking flow. For ecommerce, a product quiz, abandoned cart recovery, and post-purchase offers. The structure follows your sales cycle, not a template. Every funnel we build for New Zealand businesses is written for the local market: messaging that lands with Kiwi buyers, the platforms they actually use, and offers that make sense in a New Zealand context. We write the copy, design the pages, build the automation, and keep optimising on real performance data after launch. ## How It Works Our simple process gets you from enquiry to results without the runaround. 1 ### Discovery Call We learn about your business, goals, and challenges in a free 30-minute consultation. 2 ### Custom Proposal You receive a detailed proposal with scope, timeline, and a clear investment breakdown within 48 hours. 3 ### We Get to Work Once approved, we start immediately with regular updates and check-ins throughout. 4 ### Launch & Support We deliver, launch, and provide ongoing support to ensure long-term success. ## Why Choose Lucid Media for Sales Funnels? We focus on results, not just deliverables. Every project we take on is designed to help your business grow. As an Auckland-based agency, we understand the New Zealand market and work with businesses across the country to achieve their digital goals. You get agency-quality work without the agency price tag or timeline. We use smart tools to work faster, so you see results sooner. ### What this means for you Expert guidance Work with specialists who understand the nuances of sales funnel development. Clear communication No jargon, no confusion. We explain everything in plain language. Ongoing support We do not disappear after launch. We are here when you need us. Proven results Our track record speaks for itself. Real outcomes for real businesses. ## Real results from real campaigns See what we have achieved for businesses like yours, with real outcomes we can point to. Finance · New Zealand ### [Fundmaster: 3.5x more enquiries becoming applications](https://www.lucidmedia.co.nz/case-studies/fundmaster-landing-pages/) Fewer enquiries, better ones, and the same number of applications out the other end 3.5x More enquiries becoming applications Read case study → Finance ### [Fundmaster: a first home buyer funnel converting at 10.44%](https://www.lucidmedia.co.nz/case-studies/fundmaster-lead-funnel/) Advisors now spend their time with buyers who are ready to talk 10.44% Conversion Rate Read case study → Professional Services ### [Taxmates: tax leads at $15.23 from a lead magnet](https://www.lucidmedia.co.nz/case-studies/taxmates-ghl-funnel/) Replacing referral guesswork with a steady, predictable pipeline $15.23 Cost Per Lead Read case study → Finance ### [Lendy: a landing page for every loan product](https://www.lucidmedia.co.nz/case-studies/lendy-landing-pages/) Every campaign now leads to an experience that matches the search Funnel Building + Landing Page Design Read case study → [View All Case Studies](https://www.lucidmedia.co.nz/case-studies/) ## Other Funnel Building Services [View all](https://www.lucidmedia.co.nz/services/funnel-building/) ### [Lead Gen](https://www.lucidmedia.co.nz/services/funnel-building/lead-generation/) Stop relying on referrals to fill the pipeline. We build lead generation funnels with lead magnets your ideal customers actually want, so your list grows with people worth talking to. ### [Landing Pages](https://www.lucidmedia.co.nz/services/funnel-building/landing-pages/) Sending ad traffic to your homepage wastes money. We design and build dedicated landing pages that match your campaign message and give every visitor one clear next step. ### [Automation](https://www.lucidmedia.co.nz/services/funnel-building/marketing-automation/) Stop manually following up with every lead. We set up marketing automation that responds the moment someone shows interest, then keeps nurturing them toward a purchase while your team gets on with higher-value work. ## What our clients say Real reviews from the businesses we have built, ranked and run campaigns for. 5.0 from 70+ reviews > “Our CPA dropped by 66% and lead quality increased 200-300%. Not only almost immediately, but consistent for the last few months.” Paul Zellman BDM, Austar Property Services Jaide Wooler Executive Assistant, Tom Rawson > We’ve been working with Jason from Lucid Media and couldn’t recommend him more. He’s been a fast communicator, proactive, and always willing to help. Jason goes above and beyond with providing recommendations and support. > > The websites he’s built and implemented for us have been excellent. He has captured our business perfectly and ensured that it is user friendly on both desktop/mobile. Fantastic service! Google review Terry Bradley Director, Precision Building Inspectors > Jason and his team have been fantastic to work with from the initial website design and with the ongoing maintenance. They built us a really professional and well-designed site that represents our business well and it has been great having their continued support. > > It is nice to know someone reliable can manage our website and make sure it stays ranking on Google. They are always responsive when we need updates or changes made, and their technical expertise gives us peace of mind. Google review > “I’ve had around 10 websites developed over the years, and Jason is by far the best web developer I’ve ever worked with.” Andrew Baker Owner, Electrical Plus Mitch Taylor Director, Horton Taylor > I have been working with Jason for a year now and he is absolutely brilliant, honest and reliable. His client first approach has meant his work is always on time and to a high standard. > > Most of all he actually gets the results he says he will. Google review Grace Zhang Sunshine Mortgages > Communication with him is always smooth and effortless. The website he created for me exceeded my expectations in every way. I’m genuinely impressed with both the design and the overall structure. > > I’m looking forward to seeing what else the website can bring to me. If you’re thinking about building a website, Jason is definitely the person to go to. Google review > “Absolutely great in delivering our e-commerce website. A great experience from start to finish, and even beyond.” Harry & Maria Owner, Pots of Joy Samir Khanna Director, Professional Financial > Working with Jason @ Lucid Media on our website was a great experience from start to finish. Jason brought our vision to life with creativity and professionalism; he understood what we were after, and this could be seen in the result. > > The design is clean and modern, and the functionality is exactly what we needed. Communication was smooth throughout the entire process, and deadlines were always met. Highly recommend to anyone looking for top-tier web design and development. Google review Alex Mayo Owner, Playceholdr > I had Lucid Media do some SEO work for us and I'm super impressed with the results. Jason also took the time to educate me deeply on the topic so I didn't feel like everything was smoke and mirrors like I have had with previous agencies. Google review Britta Friedrich Manager, MagicGerman > Working with Lucid Media was an excellent experience from start to finish. They took the time to thoroughly analyse our previous website, understand our product, and align with our company goals before creating a new, professional layout and copy. > > They truly went above and beyond, exceeding expectations at every step. I genuinely enjoyed the collaboration and look forward to working with them again in the future. Google review Melitta Adam Founder, Melitta Skin > I had a call with Jason and was so impressed by how in-depth it was. He really listened, understood where I’m at, and gave me a clear action plan that I can actually use. > > It was practical, straightforward, and made me feel confident moving forward with my ads. I couldn’t recommend working with him enough. Google review > “We wanted to bring our idea for an app to life. He turned our ideas into reality.” Alana Saunders Business Manager, A T Realty Andrew Harvey Director, AES Comp > Lucid Media provides great service, quickly establishing and refining our website. They are always available to us when we need changes made. > > Expert in SEO which is critical, our company now ranks at the top of Google searches, alongside our international suppliers but ahead of other agents around the world. We totally recommend Lucid as a highly competent and committed website developer and manager. Google review Ratu Tau Trekway Shuttle > We had previously used another digital company for our website and digital marketing… things went downhill quickly, and our business suffered badly. > > Within 30 minutes, we were on a Teams meeting discussing the problems we were facing. By 2am, Jason had sent us a detailed report… By 4pm, our Google Ads were back up and running. > > Everything was turned around in less than 24 hours… seeing results that quickly was honestly incredible. > > Jason and the team at Lucid Media have helped get our business back on solid ground… Young, full of energy, passionate, and genuinely driven to help businesses succeed. Google review Alex Fladgate Owner, JunkBoss > Jason created our JunkBoss company website from start to finish. He always responded immediately, shared great ideas, and the final site looks spectacular!! > > Highly recommend to anyone looking to get their website done. Google review > “They took the time to understand our vision and business needs, translating them into a stunning, user-friendly website.” Dev Dhingra CEO, Fundmaster Isaac Smith Managing Director, PSI > Communication was insanely good, the work Jason provided me with was on a new level and blew me away. If you’re looking for someone who will go above and beyond for you then he is your man. Google review Tyler Newman Tillen Finance > From the start, Jason has taken the time to understand my business properly rather than just pushing a generic marketing setup. We’ve built out a new website, landing pages, CRM integration, Google Ads and Meta campaigns, and the attention to detail across everything has been excellent. > > What stands out most is his responsiveness and willingness to adapt quickly. Any time we’ve needed changes or seen something in the data, he’s on it straight away and is always looking for ways to improve performance rather than just letting campaigns run. > > The key difference is that he genuinely feels invested in the success of the business, not just running ads in the background. Google review > “He was really acting in our best interests and went beyond what we were expecting him to achieve.” Brianna Hoy Managing Director, PplPeople Fiona Ashford Manager, Fee Funders > When the finance company I manage, Fee Funders, changed ownership, Lucid Media took over all aspects of our IT and technology, and the impact has been outstanding. Jason quickly learned our legacy systems, implemented critical changes during the transition, and then led the development of our new software platform and reporting systems. > > Jason is exceptional across all areas of technology, both front-end and back-end. He’s practical, solutions-focused, and genuinely understands business needs as well as the technical side. Google review Lynnae Sands Manager, Windsor Industries > Jason has been awesome to work with over the last few months. Whenever we've had any sort of issue with our website, he is extremely prompt in resolving it. Very professional and helpful, I highly recommend. Google review > “Jason is exceptional, excellent communications, a highly motivated individual. Such rare traits - very happy with his development work for us!” Eddie Director, PlastiCard Joel D'leema Director, TSB Living > Jason has been awesome in the work he has done for us. He is fast, very responsive and professional. Would highly recommend. Google review J-Tip It Google review > The team at Lucid Media have provided excellent service while recently coming in to help position J-Tip It to where they need to be! > > We are absolutely blown away with their quick responses, smooth customer service and their initiative to stay 10-steps ahead at all times. Results are immediate and the cost is undeniably justified. > > If you want to be in safe hands, choose Lucid! Google review > “The site looks clean, professional, and easy to use. He made the whole process super simple and stress-free.” Aidan Fraei Agent, Ray White ## Frequently Asked Questions Got questions? We have got answers. Here are some common questions about working with us. [Ask a Question](https://www.lucidmedia.co.nz/contact/) **What is a sales funnel?** A sales funnel is the structured journey that takes someone from first hearing about you to buying from you. In practice, that means landing pages, a lead magnet, email follow-up, and a clear conversion point, each moving the prospect one step closer to a decision. Without a funnel, you're relying on prospects to work out the path to purchase on their own, and most won't make that effort. With one, every stage is tracked, so you can see exactly where people drop off and fix it. **What platforms do you build funnels on?** We build funnels in Astro, WordPress or ClickFunnels and connect them to the CRM and email tools you already use, including Pipedrive, HubSpot and GoHighLevel, through native integrations or Zapier. We're not tied to any one platform, so the recommendation is based on what fits your business rather than what's easiest for us. Tell us what you're working with and we'll tell you what we'd use and why. **How long does it take to build a sales funnel?** A complete sales funnel typically takes 4 to 8 weeks, covering strategy, page design, copywriting, the technical build, email sequences, and testing. Simpler funnels with fewer stages move faster, while complex multi-branch funnels with several audience segments take longer. We work to a defined timeline with clear milestones, so you can see progress throughout the build and plan your launch around a real date instead of a guess. **Do you write the copy for funnels?** Yes. We write all the copy as a core part of every funnel build: landing pages, email sequences, thank you pages, the lot. Funnel copy does the selling a salesperson would otherwise do, so it's not a bolt-on. We write from your brand voice and audience research, using direct response principles that have been tested for decades. If the words don't persuade, the best-looking funnel in the world won't convert. **How much does a sales funnel cost to build?** Sales funnel pricing depends on complexity: how many pages, how many email sequences, and whether you need the strategy developed or just executed. A simple lead magnet funnel with one landing page and a short email sequence costs far less than a multi-stage funnel with upsells, downsells, and segmented follow-up. As a ballpark, our funnel builds run $1,500 to $2,000, plus a monthly retainer to run the traffic. We provide a detailed proposal after understanding your goals, so you know exactly what you're paying for before anything gets built. **Will a sales funnel work for my type of business?** Sales funnels work for both product and service businesses; the structure just changes with your sales cycle and price point. A high-ticket service business typically uses a funnel to nurture leads toward a consultation booking, while an ecommerce store uses funnels for product launches, cart recovery, and post-purchase offers. We've built funnels for New Zealand businesses across a wide range of industries, and the first step is always working out which structure matches how your customers actually buy. **What ongoing support do you provide after the funnel launches?** After launch, we monitor performance and recommend improvements based on real data. Most funnels need refinement in the first few weeks, once you see how your actual audience responds to the messaging and offers. We offer ongoing retainers covering performance monitoring, A/B testing of key pages and emails, and iterative improvements. If you'd rather run it in-house, we hand over the funnel with documentation and training so your team can manage it independently. **How do you measure whether a sales funnel is working?** We track every stage of the funnel: opt-in rates, email open and click rates, page conversion rates, and ultimately cost per acquisition and revenue. Stage-by-stage measurement shows exactly where prospects drop off, so improvements target the real problem rather than a hunch. You get a dashboard with real-time visibility, so you always know how many leads are entering the funnel and how many are converting at each step. ## Ready to build a system that converts? get your free strategy session. Tell us about your sales funnel and we'll show you how we can help you build a system that converts. Free consultation & quote Response within 24 hours No obligation to proceed [info@lucidmedia.co.nz](mailto:info@lucidmedia.co.nz) [+64 27 582 4369](tel:+64275824369)