# Compare website and marketing options Source: https://www.lucidmedia.co.nz/compare/ \+ Comparisons Most of these decisions come down to two options. Each comparison sets them side by side, says who each one suits, and says so when the answer depends on your business. ## \+ Website platforms and builds - [WordPress vs Webflow](https://www.lucidmedia.co.nz/compare/wordpress-vs-webflow/) Choosing between WordPress and Webflow? We break down the pros, cons, costs, and which one actually works best for New Zealand businesses. - [WordPress + WooCommerce vs Shopify](https://www.lucidmedia.co.nz/compare/wordpress-vs-shopify/) Both platforms can run your online store. But one charges transaction fees and the other gives you full ownership. Here is the full breakdown for New Zealand businesses. - [Shopify vs WooCommerce](https://www.lucidmedia.co.nz/compare/shopify-vs-woocommerce/) Transaction fees add up. We compare the real costs, features, and long-term value of Shopify vs WooCommerce for New Zealand online stores. - [Wix vs WordPress](https://www.lucidmedia.co.nz/compare/wix-vs-wordpress/) Wix is the easiest way to get a site live yourself. WordPress is harder to start but far stronger to grow. Here is the honest comparison. - [WordPress vs Squarespace](https://www.lucidmedia.co.nz/compare/wordpress-vs-squarespace/) Squarespace is great to start. WordPress is better to scale. Here's when it makes sense to migrate and what you gain. - [WordPress vs Custom CMS](https://www.lucidmedia.co.nz/compare/wordpress-vs-custom-cms/) WordPress handles 90% of websites. But sometimes you need custom. Here's when the extra investment pays off. - [Custom-Built Website vs WordPress](https://www.lucidmedia.co.nz/compare/custom-website-vs-wordpress/) WordPress handles most websites well. But modern frameworks like Astro and React offer performance and flexibility that WordPress cannot match. Here is how to decide. - [React vs WordPress](https://www.lucidmedia.co.nz/compare/react-vs-wordpress/) React is trendy. WordPress is proven. Here's which technology actually makes sense for your project and budget. - [Custom Website vs Template](https://www.lucidmedia.co.nz/compare/custom-website-vs-template/) Templates are cheaper upfront. Custom sites perform better long-term. Here's when each makes sense for New Zealand businesses. ## \+ Search and advertising - [SEO vs Google Ads](https://www.lucidmedia.co.nz/compare/seo-vs-google-ads/) SEO is free traffic. Google Ads is instant results. Here's which one (or both) makes sense for your business and budget. - [SEO vs Paid Advertising](https://www.lucidmedia.co.nz/compare/seo-vs-paid-ads/) SEO compounds over time. Paid ads deliver instant results. Here is how to decide which strategy (or combination) makes sense for your New Zealand business. - [Facebook Ads vs Google Ads](https://www.lucidmedia.co.nz/compare/facebook-ads-vs-google-ads/) Google captures intent. Facebook builds awareness. Here's which platform works best for different business goals and budgets. - [SEO vs Social Media Marketing](https://www.lucidmedia.co.nz/compare/seo-vs-social-media-marketing/) SEO captures demand that already exists. Social media creates demand and builds a brand. Here is how to decide where your effort should go. - [Organic Social vs Paid Social](https://www.lucidmedia.co.nz/compare/organic-social-vs-paid-social/) Organic builds trust slowly and for free. Paid social buys reach and leads on demand. Here is how to weigh the two for your business. ## \+ Who builds it, and how - [Agency vs Freelancer](https://www.lucidmedia.co.nz/compare/agency-vs-freelancer/) A good freelancer can be excellent value. An agency gives you a full team and a safety net. Here is how to pick the right one for your project. - [In-House vs Agency](https://www.lucidmedia.co.nz/compare/in-house-vs-agency/) Hiring one employee costs $80K+ per year. An agency gives you an entire team for less. Here's the math. - [Local New Zealand Agency vs Offshore](https://www.lucidmedia.co.nz/compare/local-agency-vs-offshore/) Offshore seems cheaper. Until the revisions, timezone issues, and quality problems add up. Here's the real math. - [DIY Website vs Professional](https://www.lucidmedia.co.nz/compare/diy-website-vs-professional/) DIY website builders promise easy results. But your time has value. Here's when it makes sense to hire professionals instead. - [Cheap Website vs Quality Website](https://www.lucidmedia.co.nz/compare/cheap-website-vs-quality-website/) A cheap website is cheap for a reason. Sometimes that is fine. Here is an honest look at what you give up, and when a budget build is the sensible choice. - [Website Redesign vs New Build](https://www.lucidmedia.co.nz/compare/website-redesign-vs-new-build/) Your website needs work. But should you renovate or demolish and rebuild? Here is how to make the right call for your New Zealand business. - [Landing Page vs Website](https://www.lucidmedia.co.nz/compare/landing-page-vs-website/) A landing page converts one offer hard. A full website builds an SEO and credibility base. Here is how to decide which your business needs now. ## \+ Hosting - [Shared Hosting vs Managed Hosting](https://www.lucidmedia.co.nz/compare/shared-hosting-vs-managed-hosting/) Shared hosting is $10/month. Managed is $30+. But slow sites lose customers. Here's the real cost of cheap hosting. - [Managed Hosting vs Self-Managed Hosting](https://www.lucidmedia.co.nz/compare/managed-hosting-vs-self-hosting/) Managed hosting costs more but saves time and stress. Self-hosting is cheaper but demands technical skills. Here is how to choose for your New Zealand website. ## Still deciding? Talk it through with us. Tell us what you are weighing up and we will give you a straight recommendation for your business. No obligation. Free consultation & quote Response within 24 hours No obligation to proceed [info@lucidmedia.co.nz](mailto:info@lucidmedia.co.nz) [+64 27 582 4369](tel:+64275824369)