# J Tip It: 149 quote requests in one month

Source: https://www.lucidmedia.co.nz/case-studies/j-tip-it-ads/

\+ J Tip It

Meta and Google Ads turning a local crew’s website into a steady stream of quote requests

![J Tip It: 149 quote requests in one month case study](https://www.lucidmedia.co.nz/images/case-studies/jtipit-ads-lp-desktop.webp)

Client

J Tip It

Industry

Property Services

Services

Meta Ads, Google Ads, Landing Pages, Conversion Tracking

01

## Challenge

J Tip It is an Auckland crew handling rubbish removal, site clearance and landscaping. We had already rebuilt their website and brand, and it was ranking, but enquiries were coming in at a trickle: around nine quote requests a month through the site.

Rubbish removal is a same-day, high-intent job, so the opportunity was to put J Tip It in front of people at the moment they need a clear-out, on the platforms where they are already looking.

02

## Approach

We set up lead tracking first, so every quote request and phone tap was counted before a dollar was spent. We then launched two campaigns that work together: a Meta campaign with video ads built around rubbish removal, and a Google Search campaign catching people in Auckland who are already searching for it.

Both send visitors to a dedicated landing page built for one job instead of the main website: the price range, the reasons to book and a short quote form sit above the fold, with a tap-to-call button and no menu to wander off into. Paid visitors who landed on that page requested a quote at 7.

7%, against 1. 3% for paid visitors who landed anywhere else on the site.

> "We are absolutely blown away with their quick responses, smooth customer service and their initiative to stay 10-steps ahead at all times. Results are immediate and the cost is undeniably justified."
>
> J-Tip It, Google review

03

## What we delivered

### Meta Ads

- Lead-optimised campaign
- Video ad creative
- Rubbish removal offer

### Google Ads

- Search campaign for high-intent terms
- Call and form conversions
- Auckland-only targeting

### Landing pages

- Dedicated page per service
- Short quote form
- Tap-to-call on mobile

### Tracking

- Quote requests and phone taps tracked
- Every lead tied to its channel
- Tracking live before ads launched

Built with

Meta Ads Google Ads Google Analytics 4

04

## Results

149

Quote requests in the first full month of ads

16x

More quote requests a month than before the ads

7.6%

Of ad visitors request a quote

8.3%

Of Meta ad visitors request a quote

05

## The work

jtipit.co.nz/go/rubbish-removal

![J Tip It: 149 quote requests in one month website screenshot 1](https://www.lucidmedia.co.nz/images/case-studies/jtipit-ads-lp-desktop.webp)

![J Tip It: 149 quote requests in one month mobile screenshot 2](https://www.lucidmedia.co.nz/images/case-studies/jtipit-ads-lp-mobile.webp)

jtipit.co.nz/go/landscaping

![J Tip It: 149 quote requests in one month website screenshot 3](https://www.lucidmedia.co.nz/images/case-studies/jtipit-ads-lp-landscaping-desktop.webp)

![J Tip It: 149 quote requests in one month mobile screenshot 4](https://www.lucidmedia.co.nz/images/case-studies/jtipit-ads-lp-landscaping-mobile.webp)

## More work with J Tip It

Separate engagements, each with its own brief and its own results.

[J Tip It: 150% more organic traffic](https://www.lucidmedia.co.nz/case-studies/j-tip-it/)

Built for the same-day mobile searches that drive real bookings

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[View all case studies](https://www.lucidmedia.co.nz/case-studies/)

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## Want results like this for your business?

Meta and Google Ads turning a local crew’s website into a steady stream of quote requests. Tell us about your business and we will show you what we can do for you.

Free consultation & quote

Response within 24 hours

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[info@lucidmedia.co.nz](mailto:info@lucidmedia.co.nz) [+64 27 582 4369](tel:+64275824369)