# AT Realty Projects: listings that update themselves

Source: https://www.lucidmedia.co.nz/case-studies/at-realty-projects/

\+ AT Realty

Listings update automatically the moment anything changes

![AT Realty Projects: listings that update themselves case study](https://www.lucidmedia.co.nz/images/case-studies/at-realty-projects.webp)

Client

AT Realty

Industry

Real Estate

Services

WordPress Development, Custom Plugin Development, API Integration

01

## Challenge

AT Realty Projects is the development sales arm of Ray White Manukau, marketing more than 20 active off-the-plan and completed residential developments across Auckland at any given time. Their listings live inside the agency's real-estate CRM, which holds contacts, campaigns, and property data, so every price change, sold unit, or new stage meant someone had to update the website by hand to match.

The marketing team wanted the website to draw directly from that CRM as the single source of truth. The goal was to keep buyers looking at accurate availability while freeing the team to focus on selling rather than data entry.

02

## Approach

Built a custom WordPress site on an Elementor-based theme with a bespoke PHP plugin that connects to the agency's real-estate CRM and pulls the full project and listing dataset on a scheduled cron. Stored the data in custom post types so pages stay fast and SEO-friendly.

Handled image syncing, price and availability updates, stage and unit-level data, agent assignments, and automatic status flips when a unit is marked sold in the CRM. Designed custom templates for project landing pages, unit comparison tables, and location maps.

Wired lead capture forms to post enquiries straight back into the CRM via webhook, so no lead is ever retyped.

> "The website perfectly showcases our developments and the CRM integration means our listings are always up to date without any manual work."
>
> AT Realty Projects, Ray White Manukau

03

## What we delivered

### WordPress Development

- Elementor theme build
- Custom post types
- Project templates

### Plugin Development

- Bespoke PHP plugin
- Scheduled cron sync
- Status automation

### CRM Integration

- Scheduled data sync
- Image and price sync
- Lead webhooks

### Page Design

- Landing pages
- Comparison tables
- Location maps

Built with

WordPress PHP Plugin CRM REST API Custom Post Types

## More work with AT Realty

Separate engagements, each with its own brief and its own results.

[A T Realty Ray White: 155% more organic clicks](https://www.lucidmedia.co.nz/case-studies/at-realty-ray-white/)

Sellers can now find the right local office in one click

[AT Realty: instant commission figures in front of vendors](https://www.lucidmedia.co.nz/case-studies/ray-white-commission-app/)

Agents no longer do maths in front of vendors during a pitch

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## Want results like this for your business?

Listings update automatically the moment anything changes. Tell us about your business and we will show you what we can do for you.

Free consultation & quote

Response within 24 hours

No obligation to proceed

[info@lucidmedia.co.nz](mailto:info@lucidmedia.co.nz) [+64 27 582 4369](tel:+64275824369)