# SEO Articles and Guides Source: https://www.lucidmedia.co.nz/blog/category/seo/ 61 articles on SEO Discover proven search engine optimisation strategies tailored for New Zealand businesses. From technical SEO and on-page optimisation to link building and keyword research, our guides help you climb the Google rankings and drive organic traffic that converts. [All](https://www.lucidmedia.co.nz/blog/) [SEO](https://www.lucidmedia.co.nz/blog/category/seo/) [Local SEO](https://www.lucidmedia.co.nz/blog/category/local-seo/) [Web Design](https://www.lucidmedia.co.nz/blog/category/web-design/) [Paid Ads](https://www.lucidmedia.co.nz/blog/category/paid-ads/) [AI & Marketing](https://www.lucidmedia.co.nz/blog/category/ai-marketing/) [CRO](https://www.lucidmedia.co.nz/blog/category/cro/) [Digital Marketing](https://www.lucidmedia.co.nz/blog/category/digital-marketing/) [Business](https://www.lucidmedia.co.nz/blog/category/business/) ## Featured Articles Featured 12 Oct 2026 ### [Google Search on Your Website: How to Search Any Site, Embed It, and Get Found](https://www.lucidmedia.co.nz/blog/google-search-on-website/) How to search any website using Google, add a Google search box to your own site, and what it actually costs to show up in Google's search results. Read article → Featured 9 Oct 2026 ### [The Best SEO Tool in 2026: A Blunt Breakdown for Business Owners](https://www.lucidmedia.co.nz/blog/best-seo-tool/) The best SEO tool in 2026 depends on your goal: Ahrefs leads on backlinks, Semrush on competitive intel, and Google Search Console is the non-negotiable free starting point. Read article → Featured 5 Oct 2026 ### [SEO Optimisation Tips That Actually Move Rankings in 2026](https://www.lucidmedia.co.nz/blog/seo-optimization-tips/) The SEO optimisation tips that make a real difference: the 80/20 rule, what to fix first, and whether SEO is still worth it now that AI is everywhere. Read article → SEO 2 Oct 2026 ## [SEO Optimisation Strategies: What to Prioritise and Why](https://www.lucidmedia.co.nz/blog/seo-optimization-strategies/) SEO optimisation strategies ranked by impact: fix your technical base, target winnable keywords, build authority through links, and measure what actually moves rankings. Jason Poonia 5 min read SEO 30 Sept 2026 ## [Google Business Profile Suspended? How to Get It Reinstated in New Zealand](https://www.lucidmedia.co.nz/blog/google-business-profile-suspended-nz/) Google Business Profile suspended? How to appeal properly in New Zealand: the evidence Google accepts, the 60-minute form, and the mistakes that stall reinstatement. Jason Poonia 5 min read SEO 30 Sept 2026 ## [Google Reviews Disappeared? Why Real Reviews Get Removed and How to Get Them Back](https://www.lucidmedia.co.nz/blog/google-reviews-disappeared/) Google reviews disappeared from your profile? Work out which of five causes you have first, because the fix differs. What comes back, what doesn't, and who to ask. Jason Poonia 5 min read SEO 30 Sept 2026 ## [Service Area vs Physical Address on Google Business Profile: What New Zealand Tradies Should Actually Do](https://www.lucidmedia.co.nz/blog/service-area-vs-physical-address-google-business-profile/) Should your service area business show its address on Google Business Profile? Google's actual rule, the risky home-address trick, and what ranks instead. Jason Poonia 5 min read SEO 28 Sept 2026 ## [How to Increase SEO: The Practical Guide for Business Owners in 2026](https://www.lucidmedia.co.nz/blog/how-to-increase-seo/) Learn how to increase SEO with practical steps: fix your technical foundation, improve top pages, build real links, and understand AI's effect on rankings. Jason Poonia 5 min read SEO 26 Sept 2026 ## [Google's September 2026 Spam Update: What New Zealand Businesses Should Check](https://www.lucidmedia.co.nz/blog/google-september-2026-spam-update/) Google's September 2026 spam update started 25 September New Zealand time and may take two weeks. What it targets, what to check, and what not to do if traffic drops. Jason Poonia 5 min read SEO 25 Sept 2026 ## [How to Create a Google Business Profile: Step-by-Step Guide for New Zealand Businesses](https://www.lucidmedia.co.nz/blog/how-to-create-google-business-profile/) How to create a Google Business Profile in New Zealand: a step-by-step guide covering setup, verification, and what to fill in to rank locally. Jason Poonia 5 min read SEO 16 Aug 2026 ## [What Actually Gets You Cited in AI Search (It Is Not Backlinks)](https://www.lucidmedia.co.nz/blog/what-gets-you-cited-ai-search-nz/) Trust in AI answers fell 28 points in a year, and the strongest AI visibility signals are not what agencies usually sell. What the 2026 data shows. Jason Poonia 5 min read SEO 10 Jul 2026 ## [Local SEO in New Zealand: What It Costs and How to Rank in 2026](https://www.lucidmedia.co.nz/blog/local-seo-nz/) What local SEO costs in New Zealand ($800 to $3,000 a month), whether it still works in 2026, and the steps that get New Zealand service businesses into Google's map pack. Jason Poonia 5 min read Showing 1-12 of 61 posts ## Have a question? Get in touch and let's discuss how we can help your business. Free consultation & quote Response within 24 hours No obligation to proceed [info@lucidmedia.co.nz](mailto:info@lucidmedia.co.nz) [+64 27 582 4369](tel:+64275824369)