# Our Blog

Source: https://www.lucidmedia.co.nz/blog/7/

Insights, tips, and strategies to help your business succeed online.

[All](https://www.lucidmedia.co.nz/blog/) [SEO](https://www.lucidmedia.co.nz/blog/category/seo/) [Local SEO](https://www.lucidmedia.co.nz/blog/category/local-seo/) [Web Design](https://www.lucidmedia.co.nz/blog/category/web-design/) [Paid Ads](https://www.lucidmedia.co.nz/blog/category/paid-ads/) [AI & Marketing](https://www.lucidmedia.co.nz/blog/category/ai-marketing/) [CRO](https://www.lucidmedia.co.nz/blog/category/cro/) [Digital Marketing](https://www.lucidmedia.co.nz/blog/category/digital-marketing/)

SEO 21 May 2026

## [Google's March 2026 Core Update: Who Recovered, and Why](https://www.lucidmedia.co.nz/blog/march-2026-core-update-recovery-two-months-on/)

Google's March 2026 core update finished rolling out on 8 April. Here's the recovery pattern across New Zealand accounts, and what to do if traffic is still down.

Jason Poonia

5 min read

Digital Marketing 21 May 2026

## [Meta Replaced 'Engagement' with 'Interactions': What Changed](https://www.lucidmedia.co.nz/blog/meta-engagement-interactions-update-2026/)

Meta has replaced Post Engagement with Interactions, redefined engaged-views and renamed the attribution model. Here's what changed and what to check now.

Jason Poonia

5 min read

Digital Marketing 12 May 2026

## [Meta Ads Algorithm 2026: How Meta Picks One Ad in 200ms](https://www.lucidmedia.co.nz/blog/meta-ads-algorithm-explained-2026/)

The Meta ad auction runs in 200 milliseconds. Here is the four-step process, the equation that ranks every ad, and what Andromeda means for your targeting.

Jason Poonia

5 min read

Paid Ads 10 May 2026

## [Instagram & Facebook Ad Safe Zones 2026 (Exact Pixel Guide)](https://www.lucidmedia.co.nz/blog/instagram-facebook-ad-safe-zones-2026/)

Every Meta ad safe zone in one place: exact pixel measurements for 1:1, 4:5, 9:16 and Reels, updated for the March 2026 unified safe zone change.

Jason Poonia

5 min read

SEO 4 May 2026

## [Google March & April 2026 Core Updates: How to Recover](https://www.lucidmedia.co.nz/blog/google-march-april-2026-core-updates/)

March hit AI content, April rebuilt the ranking signals. What changed in Google's back-to-back core updates, who lost traffic, and how to start recovering.

Jason Poonia

5 min read

Digital Marketing 4 May 2026

## [Meta Ads March 2026 Attribution Update: What Changed](https://www.lucidmedia.co.nz/blog/meta-ads-march-2026-attribution-update/)

Meta rebuilt click-through attribution in March 2026. Here is what actually changed, why your reported numbers dropped 40-60%, and how to read the new reports.

Jason Poonia

5 min read

Digital Marketing 4 May 2026

## [Meta Ads MCP Setup for Claude: The is\_ads\_mcp\_enabled Fix](https://www.lucidmedia.co.nz/blog/meta-ads-mcp-setup-claude-chatgpt/)

Connect the Meta Ads MCP to Claude or ChatGPT step by step, plus the fix for is\_ads\_mcp\_enabled returning false, tested on a real client account.

Jason Poonia

5 min read

Web Design 24 Apr 2026

## [The 5 Elements of a Good Website Design](https://www.lucidmedia.co.nz/blog/5-elements-of-good-website-design/)

What separates a good website from a great one? These 5 core elements are the foundation of every high-performing website design.

Jason Poonia

5 min read

Web Design 24 Apr 2026

## [What Is the 5 Second Rule for Websites?](https://www.lucidmedia.co.nz/blog/5-second-rule-for-websites/)

The 5 second rule for websites says you have just 5 seconds to make a first impression. Here's what it means and how to pass the test.

Jason Poonia

5 min read

Web Design 24 Apr 2026

## [The 7 C's of Website Design: What They Are & How to Use Them](https://www.lucidmedia.co.nz/blog/7-cs-of-a-website/)

The 7 C's are a simple framework for websites that engage and convert. What each C means, why it matters, and how to apply each one to your own site.

Jason Poonia

5 min read

Web Design 24 Apr 2026

## [The 7 Golden Rules of Design for a Stronger Website](https://www.lucidmedia.co.nz/blog/7-golden-rules-of-design/)

The 7 golden rules of design are principles every good designer applies. Here's what they are and how they translate to better websites for New Zealand businesses.

Jason Poonia

5 min read

Web Design 24 Apr 2026

## [The 7 Steps in Web Design: How a Professional Website Gets Built](https://www.lucidmedia.co.nz/blog/7-steps-in-web-design/)

Ever wondered how a professional website actually gets built? Here are the 7 steps in web design that every quality project should follow.

Jason Poonia

5 min read

Showing 73-84 of 224 posts

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[info@lucidmedia.co.nz](mailto:info@lucidmedia.co.nz) [+64 27 582 4369](tel:+64275824369)
