# Jason Poonia

Source: https://www.lucidmedia.co.nz/about/jason-poonia/

![Jason Poonia - Founder & Digital Strategist at Lucid Media](https://www.lucidmedia.co.nz/_assets/jason-poonia.CBlgEIKf_uHPvc.webp)

Founder & Digital Strategist

Helping New Zealand businesses grow online through strategic web design, search optimisation, and data-driven advertising.

[YouTube](https://www.youtube.com/@jasonpoonia) [LinkedIn](https://www.linkedin.com/in/jasonpoonia/) [Instagram](https://www.instagram.com/jason.poonia/) [TikTok](https://www.tiktok.com/@jason.poonia)

## About Jason

I founded Lucid Media in 2018 with a clear goal: help businesses turn their websites into their most valuable growth tool. Based in Auckland, I've spent years working with companies across New Zealand and beyond, building digital strategies that deliver real, measurable results.

My background is rooted in digital marketing, with hands-on experience across web design, search engine optimisation, paid advertising, and conversion optimisation. I've led projects for businesses ranging from local trades companies to established eCommerce brands, always with a focus on performance over polish.

Search keeps changing with AI, generative engine optimisation (GEO), and new ways people discover businesses online, so I stay close to what's actually shifting rather than the hype around it. My approach combines proven fundamentals with forward-thinking strategy, so clients don't fall behind as the rules change.

## Areas of expertise

Specialising in the core disciplines that drive online growth for New Zealand businesses.

### [Web Design](https://www.lucidmedia.co.nz/services/web-design/)

Conversion-focused websites that look great and drive results for New Zealand businesses.

### [SEO](https://www.lucidmedia.co.nz/services/search-engine-optimisation/)

Search engine optimisation strategies that build long-term organic visibility and traffic.

### [Paid Ads](https://www.lucidmedia.co.nz/services/paid-ads/)

Google Ads and Meta Ads campaigns that deliver measurable returns on ad spend.

### [AI / GEO](https://www.lucidmedia.co.nz/services/digital-strategy/)

Generative Engine Optimisation and AI-driven strategies to future-proof your digital presence.

### [Digital Strategy](https://www.lucidmedia.co.nz/services/digital-strategy/)

Digital plans built from day one to align your online presence with your business goals.

### [Conversion Rate Optimisation](https://www.lucidmedia.co.nz/services/conversion-rate-optimisation/)

Turning more of your existing traffic into leads and sales without spending more on ads.

## Connect with Jason

Follow along for insights on web design, SEO, digital marketing, and growing your business online.

[YouTube](https://www.youtube.com/@jasonpoonia) [LinkedIn](https://www.linkedin.com/in/jasonpoonia/) [Instagram](https://www.instagram.com/jason.poonia/) [TikTok](https://www.tiktok.com/@jason.poonia)

## Ready to Get Started? Get in Touch

Tell us about your project and we'll get back to you within 24 hours with a tailored approach.

Free consultation & quote

Response within 24 hours

No obligation to proceed

[info@lucidmedia.co.nz](mailto:info@lucidmedia.co.nz) [+64 27 582 4369](tel:+64275824369)